2017ās auto sales have been a wild card compared to the previous two years. 2015 and 2016 ended on high notes with over 17 million units sold. Ultimately, 2016 became...
Now, more than ever, itās challenging to recruit automotive technicians. The position isnāt sexy enough to draw attention from high school graduates, and technical colleges are seeing a decline in...
Every dealership is set up the same wayā¦sales, service, parts, and F&I all operate as their own separate departments. Each has a unique part to play both in overall profit...
If Facebook were a country, its population of two billion would make it the largest in the world. Similar to Googleās internet domination, when people think of the word āsocial...
With the rise of social media and social stars, it was inevitable that a perfect platform for advertising would be created. The Millennials and Gen Z are either already in...
If your employees called in sick less often, would that benefit you? What if they had more energy, especially in the last few hours of the workday? If your salespeople...
The term āAIā is definitely making waves in America. As a member of the executive team for an Automotive AI technology leader, I can barely check my inbox without running...
The retail automotive industry has traditionally relied on the practice of hiring people with previous experience in both the sales and service departments. Ā Though that makes sense at first glance,...
Having a blog can greatly increase your dealershipās visibility as well as increase the connection level between you and your customers. Itās a great way to get your customers, prospective...
Steve Jobs, CEO, and co-founder of Apple had an interesting philosophy of figuring out what customers wanted. He felt it was Appleās mission to bring consumers what they desired before...