TSLA360.590-20.67001%
GM72.540-2.5%
F11.590-0.09%
RIVN15.4000.46%
CYD39.410-0.08%
HMC24.150-0.16%
TM207.010-2.66%
CVNA313.5481.45799%
PAG149.3400.18%
LAD251.8201%
AN197.680-0.29%
GPI329.450-1.34%
ABG194.7600.73%
SAH64.870-0.38%
TSLA360.590-20.67001%
GM72.540-2.5%
F11.590-0.09%
RIVN15.4000.46%
CYD39.410-0.08%
HMC24.150-0.16%
TM207.010-2.66%
CVNA313.5481.45799%
PAG149.3400.18%
LAD251.8201%
AN197.680-0.29%
GPI329.450-1.34%
ABG194.7600.73%
SAH64.870-0.38%
TSLA360.590-20.67001%
GM72.540-2.5%
F11.590-0.09%
RIVN15.4000.46%
CYD39.410-0.08%
HMC24.150-0.16%
TM207.010-2.66%
CVNA313.5481.45799%
PAG149.3400.18%
LAD251.8201%
AN197.680-0.29%
GPI329.450-1.34%
ABG194.7600.73%
SAH64.870-0.38%


Articles

automotive customer experience

Consider Hybrid Salespeople/F&I Representatives For Your Dealership

- August 1, 2015
Improve automotive customer experience and pull in more millennial buyers, improve customer experience and increase product sales. BY TONY DUPAQUIER I am seeing more dealers put heavier emphasis on improving the automotive...
Evaluate A Vendor

Evaluate A Vendor For Any Kind Of Training

- August 1, 2015
Needs assessment/evaluation/selection is the roadmap to smart hires and weeding out vendors that don’t fit. BY TOM KUKLA Your dealership has enjoyed solid growth over the last four quarters. It has expanded,...
Customer’s Fear

Take Away A Customer’s Fear Of Buying With A More Positive Sales Approach

- August 1, 2015
Dealerships only undercut themselves with high-pressure, high-fear tactics that are out of touch with informed buyers. BY DAVID LEWIS Having spent nearly 30 years as a consultant and trainer in the...
new leaders

Potential Future Managers Won’t Just Tumble Into Your Dealership’s Pipeline

- August 1, 2015
Implement a process to tap new leaders, whether based on gut feel or quantifiable criteria. BY KIRK MANZO Why can some new leaders effectively transition into the role of reliable performer...

Vehicle Wraps And Graphics Give Dealers A Low-Cost, High-Impact Advertising Medium

- August 1, 2015
Think of your loaner cars and service trucks as mobile brand-marketing messengers. BY CHUCK DE MARTIGNY Have you considered your dealership’s vehicles as valuable media assets? Whether you have a single...

The Huge Cox Buyout Of Dealertrack: What It Means To Dealers

- July 9, 2015
Market participants expect greater simplicity for customers, but also more aggressive marketing and pricing. BY JON MCKENNA The price tag for Cox Automotive Inc.’s planned purchase of Dealertrack Technologies Inc., approximately...

Dealer Pricing Transparency And TrueCar Are Debated Without NADA On The Front Line

- July 9, 2015
Some dealers wonder why main trade association doesn’t take a more prominent role, but NADA prefers a back seat here. BY JON MCKENNA Back in 2013, Acton Toyota of Littleton in Littleton,...
Mazda Killeen

Dealerships Adjacent To Military Bases Can’t Just Sit Back And Wait For Customers

- July 1, 2015
Texas Mazda store learns what’s necessary with relationship-building, sponsorships, advertising. BY MARY WELCH With roughly 40,000 soldiers stationed at Fort Hood in Killeen, Texas, about an hour’s drive north of Austin, it...
Sales Lead

Dragging Heels On Sales Lead Follow-Up Can Kill Dealerships

- July 1, 2015
Your people must take a disciplined, structured approach to following up on leads by phone or online. BY GRANT CARDONE The landscape of the automotive industry has changed dramatically since I...
Training Your Dealership Employees

Evaluate The Pros And Cons Of Training Your Dealership Employees Remotely

- July 1, 2015
It’s not as simple as comparing lower cost of online learning, webinars with whether they will retain material. BY CHRIS ROLLINS Is training of employees at dealerships effective (in terms of...


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