The service department front line is a pivotal position in the dealership. Staff there have the ability to create loyal customers or repel your clientele swiftly. Each service advisor generates...
Most Americans shop on Amazon or eBay and the negative impact on brick and mortar retail outlets is far-reaching. Customers have proven they want to shop and order goods and...
You can make money with coupons with the right customer messaging and targeted marketing. It is easier to learn than it sounds. if you give the right coupon (the right...
Nothing connects humans on a broader scale than the internet. If something newsworthy happens, you are bound to see it in your social media or news feed within minutes, and...
If you stumble onto most automotive websites with articles discussing trends in the industry, you will likely see a number about the rise of electric vehicles and hybrids. There has...
With the continuous advancement and reliability of social media platforms and online media content, it’s no surprise that video content creation has become the go-to marketing trend as of late....
In a general sense coupons are a great way to boost sales and generate buzz around a particular product or service. A successful coupon campaign can boost the bottom line...
As we move into 2018 it is important to remember that we cannot rely on 2017’s marketing strategies, but a lot can be done by studying the marketing trends. If...
Being a Service Advisor can be an overwhelming, stressful situation. The job may seem that you are constantly being bombarded with requests, tasks, and duties that keep you on your...
Manage Your Inventory
Unfortunately, there is still a lot of guesswork that goes into inventory planning at many dealerships. This does not have to be the case in our modern age....