Making the Connection: Four Ways to Align your Goals
Who are you as a dealership, and what do you stand for? If someone were to ask the above question to one of your employees, what would you want them...
TSLA391.000-27.45%
GM82.110-0.93%
F14.900-0.44%
RIVN16.350-1.77%
CYD56.760-1.4%
HMC26.700-1.23%
TM177.160-2.34%
CVNA66.5000.31%
PAG171.020-0.59%
LAD288.840-1.76%
AN187.720-0.42%
GPI311.0005.57%
ABG190.9800.83%
SAH82.160-2.16%
TSLA391.000-27.45%
GM82.110-0.93%
F14.900-0.44%
RIVN16.350-1.77%
CYD56.760-1.4%
HMC26.700-1.23%
TM177.160-2.34%
CVNA66.5000.31%
PAG171.020-0.59%
LAD288.840-1.76%
AN187.720-0.42%
GPI311.0005.57%
ABG190.9800.83%
SAH82.160-2.16%
TSLA391.000-27.45%
GM82.110-0.93%
F14.900-0.44%
RIVN16.350-1.77%
CYD56.760-1.4%
HMC26.700-1.23%
TM177.160-2.34%
CVNA66.5000.31%
PAG171.020-0.59%
LAD288.840-1.76%
AN187.720-0.42%
GPI311.0005.57%
ABG190.9800.83%
SAH82.160-2.16%
Articles
The Chick-fil-A of Car Dealers
It’s no secret that the dealership model is under attack in America. From subscription alternatives that could bypass traditional dealers to startups like Carvana claiming they provide a better way...
Is Your Dealership Capitalizing on the Multi-Billion Dollar Automotive Aftermarket Industry?
According to Wikipedia, the United States automotive aftermarket was estimated to be worth $318.2 billion in 2013 and contributed more than 2.3% to GDP. These numbers have risen since then...
Does The Perfect Car Fairy Exists For the Cash Customer?
Why are VSC sales much lower on cash transactions? Does the perfect car fairy bless the cars of the customers who choose to pay cash? It’s amazing how many F&I...
The Power of “Starting with Why,”: Four Ways to Strengthen Customer Trust and Loyalty
Have you ever stopped to think about why customers choose to purchase a car with you? Do you know why your selling practices resonated more with them than another dealership...
Five Major Automotive Industry Developments in 2018
In regard to the automotive industry, 2018 has been a year of continued innovation and various technological advancements. The year has also been a setting of changing attitudes related to...
Is It Time to Revamp Your Website? Here Are 10 Signs That It Is
Nowadays, the first impression that your audience has of your business, comes almost exclusively through your website. So, the design and functionality of your website can play a huge role...
The Most Common Dealership Workplace Distractions and How to Avoid Them
Getting distracted at work regardless of the job is an extremely common occurrence, but it can have consequences and affect business. Of course, basic distractions include texting, gossiping, unnecessary meetings,...
Why Some Auto Manufacturers are Sticking with Sedans While Others Turn to Trucks and SUVs
It’s no secret that some titans of the Auto Manufacturers are switching focus away from cars and towards trucks, SUVs, and crossovers. Earlier this year, Ford cut almost all its North...
The 5 Best KPI’s to Boost Marketing ROI
One of the questions auto retail marketers often ask is, "How do I know if my marketing campaigns are delivering ROI?"
Unfortunately, the question doesn’t have a simple answer. Certainly you...
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