Tailoring your automotive marketing for 2021
Marketing your dealership to your customer has historically been a fairly straightforward task. There are nuances in using data, but the data has been consistent year over year - except...
TSLA360.590-20.67001%
GM72.540-2.5%
F11.590-0.09%
RIVN15.4000.46%
CYD39.410-0.08%
HMC24.150-0.16%
TM207.010-2.66%
CVNA313.5481.45799%
PAG149.3400.18%
LAD251.8201%
AN197.680-0.29%
GPI329.450-1.34%
ABG194.7600.73%
SAH64.870-0.38%
TSLA360.590-20.67001%
GM72.540-2.5%
F11.590-0.09%
RIVN15.4000.46%
CYD39.410-0.08%
HMC24.150-0.16%
TM207.010-2.66%
CVNA313.5481.45799%
PAG149.3400.18%
LAD251.8201%
AN197.680-0.29%
GPI329.450-1.34%
ABG194.7600.73%
SAH64.870-0.38%
TSLA360.590-20.67001%
GM72.540-2.5%
F11.590-0.09%
RIVN15.4000.46%
CYD39.410-0.08%
HMC24.150-0.16%
TM207.010-2.66%
CVNA313.5481.45799%
PAG149.3400.18%
LAD251.8201%
AN197.680-0.29%
GPI329.450-1.34%
ABG194.7600.73%
SAH64.870-0.38%
Articles
The National Retail Federation projects retail sales growth in 2021 with effective vaccine rollout
The year 2020 was a challenging one—particularly for the automotive industry. During the start of the pandemic, U.S. vehicle sales fell as much as 52%. Nevertheless, the industry went on...
Five Star Dealer Awards recognize those at the peak of customer service
On Tuesday, Edmunds announced the ninth annual Five Star Dealer Award recipients. Dealers who received this year’s award are being recognized for their extremely high standard of customer service as...
FCA North America pleads guilty in labor corruption scandal
On Monday, an executive for Fiat Chrysler North America acknowledged that the carmaker indeed conspired to pay in excess of $3.5 million in bribes to union leaders over the course...
Lithia Motors & Driveway (LAD) Adds $430 Million of Revenue in Key Southeast Region
MEDFORD, Ore.--Lithia Motors & Driveway (NYSE: LAD) announced it has acquired five locations in Florida, all serving the greater Tampa market. The acquisition is expected to add $430 million in...
How active listening leads to increased engagement
If your natural instinct is to provide advice or an immediate solution to a problem, then you could unintentionally be doing more harm than good. The Harvard Business Review did...
Third round of stimulus checks nears Congressional approval
On Saturday, the House narrowly passed a $1.9-trillion-dollar pandemic relief and stimulus package that could see payments sent to American households in March. The House vote squeaked by with a...
Ensure your technicians feel appreciated for increased productivity
Dealership culture tends to take the technicians for granted and overlooks many of their efforts, but this isn’t the way to retain mechanics. According to Career Explorer, automotive service technicians...
Hyundai to recall 82,000 EVs for fire risk
Hyundai is recalling more than 82,000 electric vehicles globally due to a risk of fire. The recall campaign comes after 15 vehicle fires occurred among the relatively new segment of...
The importance of a mobile-friendly shopping experience
Even if you’ve been stuck under a hood for the last decade, it’s not surprising to know that the selling of auto-parts and accessories has changed drastically over the last...
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