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Longo Toyota will auction off a 2023 Toyota GR Corolla MORIZO, with the proceeds donated to Vision To Learn and the El Monte Schools.

Longo Toyota auctions exclusive 2023 GR Corolla MORIZO for charity

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This October, Longo Toyota, the largest Toyota dealership in the world, will auction off a limited edition 2023 Toyota GR Corolla MORIZO, with the...
Florida-based dealer Anderson Subaru has delivered its latest donation to the Pensacola Breast Cancer Association

Anderson Subaru makes 9th annual donation to Florida breast cancer charity

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Florida-based dealer Anderson Subaru has delivered its latest donation to the Pensacola Breast Cancer Association, an organization it has supported for nine years. The business...
Baumann Auto Group's Big Charity Raffle features a grand prize of a new car and, so far, has raised $1,183,997 to date.

Baumann Auto Group is hosting its 21st Annual Big Charity Raffle

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Nineteen local charities have benefited from Buck Baumann's generosity and community support for the past two decades. Recently, the company kicked off its 21st...
charity

How to Incorporate Charity and Community Give-Back into Your Dealership Branding

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In addition to being inextricably connected to their phones, Millennials are known for their passionate support of causes. As consumers, they prefer products and...

Creative ways to get employees involved in charity

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It's that time of the year again, where charities begin looking to dealerships for support - both monetarily and in other ways. Employees at...

Hiring Heroes: How Dealerships Can Honor Veterans Beyond Memorial Day

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Memorial Day, observed on the last Monday of May, is a time for remembering and honoring the brave men and women who have sacrificed their...
Rita Case joins the Executive Profile on CBT News to share her story of resilience, perseverance, and excellence in automotive retail.

The Executive Profile: What’s next for dealer and philanthropist Rita Case?

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Welcome to another edition of the Executive Profile on CBT News. Recently, anchor Jim Fitzpatrick traveled to Davie, Florida, to speak with Rita Case,...
Community engagement is a critical tool for dealers to build rapport with customers that requires a strategic approach.

How dealers can build lasting relationships in their communities

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In the highly competitive auto retail industry, engaging with communities is not just a trendy phrase; it's an essential factor for success. Building authentic...
Robert Potamkin leaves behind his wife of 43 years, Lexie, alongside his brother, Alan Potamkin, five children, and two grandchildren.

Robert Potamkin, dealer legend and philanthropist, passes away

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Robert Potamkin, retail automotive legend and co-chair of the Potamkin Automotive Group, passed away on November 30 at the age of 77. He leaves behind...
Park Place Dealerships awarded $100,000 to over a dozen non-profits throughout October as part of its 3rd annual Season of Giving initiative.

Park Place Dealerships donate $100,000 to 18 North Texas non-profits

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Park Place Dealerships awarded $100,000 to over a dozen non-profits throughout the month of October as part of its third annual Season of Giving...