TSLA435.790-6.31%
GM83.240-1.11%
F17.4400.79%
RIVN16.3001.1%
CYD56.7200.39%
HMC26.990-0.3%
TM189.950-1.89%
CVNA73.000-0.49%
PAG167.370-0.8%
LAD290.890-4.73%
AN187.720-6.02%
GPI316.340-10.09999%
ABG187.710-7.04%
SAH82.620-1.12%
TSLA435.790-6.31%
GM83.240-1.11%
F17.4400.79%
RIVN16.3001.1%
CYD56.7200.39%
HMC26.990-0.3%
TM189.950-1.89%
CVNA73.000-0.49%
PAG167.370-0.8%
LAD290.890-4.73%
AN187.720-6.02%
GPI316.340-10.09999%
ABG187.710-7.04%
SAH82.620-1.12%
TSLA435.790-6.31%
GM83.240-1.11%
F17.4400.79%
RIVN16.3001.1%
CYD56.7200.39%
HMC26.990-0.3%
TM189.950-1.89%
CVNA73.000-0.49%
PAG167.370-0.8%
LAD290.890-4.73%
AN187.720-6.02%
GPI316.340-10.09999%
ABG187.710-7.04%
SAH82.620-1.12%

4 common lessons dealers and business owners learned in 2020 – Joseph Michelli, Stronger Through Adversity

Today on CBT News, anchor Jim Fitzpatrick is joined by Joseph Michelli, CEO of The Michelli Experience and bestselling author. Michelli joins the show to look back on the lessons learned in 2020 and discuss his new book, Stronger Through Adversity

Michelli opens the conversation by sharing what readers can take away from the tools that are mentioned in his book. He says that he has asked several business leaders what they learned through the challenging moments this year. Michelli states this was a year for compassion but was also a year that business leaders learned how to hold each other accountable. Many leaders succeeded in pivoting from surviving the pandemic to thriving through it.

Michelli says that listening became a common lesson among some of the biggest companies in the country. Every industry was trying to create real hope as they navigated the pandemic, which largely meant making communication and listening, key tools to creating a strong, cohesive work environment. He says that most leaders are taking safety measures into 2021 even when the pandemic subsides. These include delivery services, curbside pickup, and contactless payments. For many businesses, video conferencing through Zoom has opened the door to work outside of the office without any hiccup in normal operations.

Michelli concludes the conversation by sharing how the hospitality industry has been impacted by the pandemic and where they go from here. He says that every sector has some form of hospitality. He believes hotels, entertainment venues, and airliners will hopefully bounce back once consumers have the confidence they need for their normal activities.


Did you enjoy this interview with customer experience expert Joseph Michelli? Please share your thoughts, comments, or questions regarding this topic with host Jim Fitzpatrick at jfitzpatrick@cbtnews.com.

Be sure to follow us on Facebook and Twitter to stay up to date or catch-up on all of our podcasts on demand.

While you’re here, don’t forget to subscribe to our email newsletter for all the latest auto industry news from CBT News.

More from Sales & Marketing
SEO is not enough. How GEO is rewriting the rules of automotive search

Dealers must act on GEO now as AI shifts car-buying behavior

- June 1, 2026
Artificial intelligence is changing the way people shop for their next vehicle and that's having a big impact on how dealerships do their marketing. Generative Engine Optimization (GEO) is rewriting...
Why inventory, service, and sales can't operate as separate experiences anymore

Why inventory, service, and sales can’t operate as separate experiences anymore

- June 1, 2026
For decades, dealerships have been organized around departments. Sales focused on inventory and deals. Service focused on repair orders and retention. Marketing worked within its own systems to drive traffic...
Amol Waishampayan, Co-Founder of fullthrottle.ai, DSP

How fullthrottle.ai is improving agency performance with automotive-specific DSPs

- April 21, 2026
As competition intensifies in automotive retail, agencies are rethinking how they approach media buying and client retention. Amol Waishampayan, Co-Founder of fullthrottle.ai, says agencies that move beyond general-purpose demand-side platforms...
F&I leader Evan Walters urges accountability and early deal involvement to drive sales.

The trick top finance performers use to drive up performance 

- April 21, 2026
Sales performance continues to be shaped by new technology but that can also introduce gaps in execution and accountability that go all the way to the top. On this episode of...