CBT News Week In Review for January 10th, 2020:
How Dealers Can Use Data-Driven Marketing While Still Protecting Consumer Privacy
Have you ever seen an advertisement online for a product right after having a conversation about it with someone? While this level of targeted marketing might seem invasive at first, today’s customer wants a highly personalized online experience. Here to tell us how dealers can implement effective, data-driven marketing while protecting consumer privacy, is Kevin LeSage, director of digital marketing at Autotrader. Watch Now
Preston Auto Group is Turning Heads with This Innovative Approach to Marketing
On today’s show, we’re pleased to welcome Dave Wilson, Chairman of Preston Automotive Group, and Tim Wilson, President of iFrog Digital Marketing. Watch Now
Grant Cardone on Changes that Automotive Managers Need to Make in 2020
We’re pleased to welcome to the show today, Mr. Grant Cardone. Grant is a world-renown serial entrepreneur, international influencer, and real-estate tycoon with $1.4 billion AUM. He is also the New York Times best-selling author of Sell or Be Sold and The 10X Rule, as well as the founder of the 10X Growth Conference which will hold its annual event this February 21-23 in Las Vegas. Watch Now
Should All Salespeople Promote Themselves on Social Media? Grant Cardone Has the Answer
On today’s show, we continue our conversation with Grant Cardone, world-renown business mogul, international influencer, and real-estate tycoon with $1.4 billion AUM. He is also the New York Times best-selling author of Sell or Be Sold and The 10X Rule, as well as the founder of the 10X Growth Conference which will hold its annual event this February 21-23 in Las Vegas. Watch Now
