Wednesday, December 2, 2020
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gross profits

Putting The Reins On Vendors In Reconditioning Workflows For Higher Gross...

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To some degree, subletting repairs is something that nearly all dealerships contend with – whether it is glass repair, collision repair, or repair work...
account retention

Improving Account Retention in the Vendor Community

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On today’s episode of Auto Marketing Now, Brian Pasch goes over why members of the vendor community need specific training to improve their account retention and the value they bring to dealers.
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retailing challenges

Approaching Digital Retailing Challenges

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On this week’s episode of Auto Marketing Now, Brian Pasch talks about some of the retailing challenges that dealers and vendors face when trying to develop digital retailing tools to give consumers penny perfect deals online.
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vendors

7 Tips For Evaluating Your Vendors

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Any business owner will tell you that the success of their business depends greatly on both the vendors and suppliers that they choose. While an inflexible and tough supplier will provider mountains of woe, worry, and stress; a good supplier should be able to bring you a bounty of happy customers and profits. Regardless of […]
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Force Marketing

John Fitzpatrick of Force Marketing Discusses Digital Marketing for Dealers

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At NADA 2019 We spoke with John Fitzpatrick, President and CEO of Force Marketing to discuss what the Force team has planned for 2019.   To...
vendor perks

Guess Who Foots the Bill for Those Vendor Perks?

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The area rep for Vendor X, a digital marketing provider, just drove away from your dealership with your internet manager in the passenger seat. Don’t worry, they’ll be back; your internet manager is just being treated to a free lunch. A simple perk, if you will, delivered by the vendor. A perk, nonetheless, and your […]
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dealers

Frank Lopes: What dealers want from vendors

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At a recent auto retail digital conference, Frank J. Lopes, VP of FB Digital at Forrest & Blake Marketing and Advertising, was the keynote speaker. During his session, he interviewed three dealers and asked them what they thought vendors could do to improve in their communications with dealers. Frank joined CBT to discuss three of […]
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CBT News – November 12, 2015

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On today's show: Why one GM believes negative reviews can be a blessing in disguise Do you have a plan for vendors who show up unannounced? ...

Do you have a plan for vendors who show up unannounced?

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As a dealership, don’t you just love it when vendors show up unannounced, doing everything they can to present a product on short notice? Of course not! That’s why David Lewis, a national trainer that specializes in the retail automotive industry, has come up with three simple steps to alleviate that problem: Establish a vendor solicitation […]
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