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customers

5 areas where dealers can communicate better with customers

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About 90% of loyal dealership clients are still going to consider another brand when the time comes to get a new vehicle. Even if...
EVs

Most consumers still unconvinced about self-driving cars and EVs

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Deloitte recently ran a survey related to consumer thoughts about self-driving vehicles. The results of this study might surprise you, especially with the big...
Kenya Rutland

Chief Enthusiasm Officer Kenya Rutland on how to build diversity and...

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After the nation’s civil unrest last summer, you may have noticed many companies making the decision to evaluate and adopt a more diverse and...
self-driving

NCOA and Volkswagen release results of self-driving study 

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The National Council on Aging (NCOA) and Volkswagen Group of America have announced the results of an online survey they conducted together with the...
EV

Fuel shortage on east coast spurs Americans to consider EVs

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After the Colonial Pipeline was the subject of a ransomware cyberattack by cybercriminal organization DarkSide. While the event was resolved with a multi-million-dollar payment from...
Comscore

New report details how shopping intentions changed during COVID-19

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Auto retailers have seen firsthand the impact that shutdowns, restrictions, and pandemic fears have had on their customers. A new report from Comscore Research...
maintenance

Survey finds car owners significantly behind on maintenance due to pandemic

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One in four car owners has not had their vehicles into the shop for servicing in the past 12 months, according to a survey...
dealer

Dealer sentiment acknowledges both slow downs and bright spots in Q4

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Earlier this week, Cox Automotive released their Dealer Sentiment Index report and survey results for Q4. The study showcased responses from 1,077 auto dealers, which were...
dealer

Roadster CMO weighs in on COVID-19 recovery with dealer survey results

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Dealers have had to adapt at an incredible rate in the past seven months or so. Roadster partnered with NADA in May to perform...
customer

Report shows that 86% of brands aren’t benefiting by tracking CX

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According to InMoment, top brands are wasting billions on customer experience programs that are failing. In 2019, data strategy and insights leaders at Forrester...