Consumers are going to dealer website, but most of the time they're not staying for long. This i soften due to 'ease-of-path' issues, meaning that they don't know how to...
On today's CBT Newscast for Monday, June 19th, 2017:
Why customers are leaving your website early
Consumers are going to dealer website, but most of the time they're not staying for long....
Balancing the eCommerce Versus Showroom Experience
By: Russ Chandler
For the longest time, consumers who were ready to buy a car physically went to your dealership. They developed a relationship with the...
How Partnerships with dealerships bring added benifits
By: Russ Chandler
Most, if not all dealerships have different providers that they work with to ensure things run smoothly. There are tons of useful providers...
Relationships Bring Value Added Benefits
By Russ Chandler
Most, if not all dealerships have different providers that they work with to ensure things run smoothly. There are tons of useful providers out...
Third Party Shortcuts May Not Be the Answer To Creating a Website
BY Russ Chandler
Whether you realize it or not, there’s a tremendous shift occurring in the automotive industry in creating websites....
Is a Website Personalization Strategy for You?
By Russ Chandler
In this day and age, your website is, arguably, the most important aspect of your dealership’s overall marketing — both online and offline....
Do you ever have the fear that potential car buyers won't engage long enough on your site to complete share information and generate a real lead? Believe it or not-...