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Customer Rewards Programs: Do They Work?

The short answer is “yes.” The long answer is “yes, but...” As in, yes, customer rewards programs work, but they often aren’t working up...

Ford Focusing on Customers With New Rewards Program

In 2016, Ford launched FordPass stating at the time that they planned “to do for car owners what iTunes did for music fans.” The...
local businesses

Four Advantages to Sharing Your Community Networks with Local Businesses

Auto dealerships are in a unique position. Other than purchasing a home, buying a car is one of the most expensive and significant decisions...
loyalty programs

Loyalty and Rewards Programs – What Works & What Doesn’t

Make the right offer to the right person, at the right time, and you have a sale. It’s a great feeling. But make that same...