CBT News Week In Review for Friday, February 14th, 2020:
vAuto's Brian Finkelmeyer Discusses Key Challenges and Opportunities on the Horizon for New Car Dealers
On today’s show, we’re pleased to welcome...
Today on CBTNews.com - Thursday, February 13th, 2020:
Bill Wittenmyer Discusses Elead's Brand Refresh, New Partnerships, and The Need to Re-vamp Your CRM
On today’s show, we’re pleased to welcome back Bill...
Today on CBTNews.com - Wednesday, February 12th, 2020:
Preston Auto Group is Turning Heads with This Innovative Approach to Marketing
On today’s show, we’re pleased to welcome Dave Wilson, Chairman of Preston...
It’s kind of nostalgic to listen to car salespeople talk with customers on the phone, either in live calls or when leaving voicemails, and hear language that I was taught...
Anyone who is familiar with what I teach, or has been exposed to my training for any length of time, knows how I feel about trial closes. Having been associated...
Most people are uncomfortable initiating a big purchase, especially a car. No matter how much research they've done before coming to your lot, most customers are shy to start, afraid...
Today on CBTNews.com - Monday, February 10th, 2020:
vAuto's Brian Finkelmeyer Discusses Key Challenges and Opportunities on the Horizon for New Car Dealers
On today’s show, we’re pleased to welcome back Brian...
CBT News Week In Review for Friday, February 7th, 2020:
Integrating Your Online Reputation Strategy into Your Dealership's Marketing Plan
In the automotive industry, positive consumer reviews are crucial ways dealers can...
Today on CBTNews.com - Thursday, February 6th, 2020:
Shep Hyken Identifies the Customer Phases Needed to Strengthen Dealership Loyalty in His New Book, "The Cult of the Customer"
Many businesses today can...
In this segment, Kerri Wise, TrueCar's Vice President of Industry Relations and Education, and Jim discuss TrueCar's recent re-brand and how that will ultimately effect the car selling process within...