Because most of us got zip for a real education in selling, closing, negotiating and the other critical skills – we defaulted to developing our own hit & miss closes...
Today on CBTNews.com - Wednesday, September 18th, 2019:
The Importance of Building Your Dealership's Website with the User Experience in Mind - Bob George, Dealer.com
According to The Cox Automotive 2019 Car...
If you own or work at a company such as a dealership you’re an authorized seller and have a mass amount of business coming through you and or your employees...
Today on CBTNews.com - Tuesday, September 17th, 2019:
How Toyota of Easley Built a Grassroots Video Marketing Strategy to Drive Sales - Ryan Norris
Every dealer knows that video is an essential...
Today on CBTNews.com - Monday, September 16th, 2019:
How to Incorporate Dynamic Video into Your Dealership’s Marketing Strategy - Jeff Brown, Force Marketing
On today’s show, we welcome back Jeff Brown, Chief...
The sudden shift from traditional marketing to e-commerce can be jarring. The transfer of business from brick and mortar to the virtual world brings with it a host of new...
CBT News Week In Review for Friday, September 13th, 2019:
Increase Lead Conversion with These Automated Marketing Campaign Strategies - Eric Mercado, WeDrive Automotive
According to recent studies by Invesp, automated marketing...
Today on CBTNews.com - Thursday, September 12th, 2019:
The Benefits of Properly Managing Your Dealership's Online Reputation - Joe Fuca, Reputation.com
According to a study by Think with Google, 92 percent of...
Today on CBTNews.com - Wednesday, September 11th, 2019:
How AI Integration Can Increase Productivity and Save Costs in Your Dealership - Dr. Mark Colosimo, Urban Science
There are countless applications for Artificial...
How can we best describe the buying path of a potential car buyer? Well, it definitely isn’t a straight line. There are a lot of twists and turns associated with...