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7 Top Sales Secrets

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I recently delivered a virtual seminar on Seven Top Sales Secrets and we had more than 3,200 professional salespeople register. The following week we did another virtual workshop on Secrets to Closing the Sale and there were more than 5,000 views in the first 72 hours. Clearly salespeople are looking for solutions and ways in […]
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leader

5 Things Every Leader Must Do

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Leadership seems to be a popular buzzword these days. However, in order to create a true culture where leadership is modeled, expected and lived out on a daily basis, it is going to require being far more than simply another “course” that was taught once in a list of variable offerings. Leadership is not just […]
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showroom

Stop Doing Calisthenics in the Showroom

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As an industry, we’ve dedicated dollars, time and conferences to enhancing our online efforts in order to appeal to today’s shopper. Once we feel our marketing initiatives are dialed in, we sit back and relax. Unfortunately, we’ve overused showroom muscles that are weakening dealership sales. We’ve continued to ignore the painstaking exercises that the customer […]
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internet leads

Increase Sales With This One Tweak

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“Your only job is to send me the traffic and we will take it from there.” Have you ever said this to a marketing guy? If so, I want you to repeat after me: “I will never say that again,” since that is a recipe for failure. Please don’t take what I am about to […]
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in the dark

Keep ’em in the Dark!

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For years now, we’ve been operating under the dangerous assumption that keeping our sales staff in the dark will somehow protect the “sacred cow.” Dumbing salespeople down and keeping them in the dark was viewed as a benefit, not a disadvantage—a shrewd move on the behalf of dealerships to keep the front-line sales team undereducated […]
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power base

Your Personal Power Base Should Be Your Mother Lode Of Sales...

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For an automotive salesperson, the most lucrative opportunity to ignite your sales is to tap into your personal power base. Your power base is composed of all the people you know or are connected to in some way. “Oh,” you probably say, “I don’t want to bother my friends and family.” That is a ridiculous […]
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power base

Your Personal Power Base Should Be Your Mother Lode Of Sales...

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https://www.cbtnews.com/personal-power-base-mother-lode-sales-prospects/
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positive customer experience

A Customer-Centric Approach to Customer Loyalty

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We know the internet has changed us all. In fact, many professionals in the auto industry believe that vehicle consumers in the future – as soon as five years – will not only be making their purchase choices for new and used vehicles online, including financial approvals and payment plans but will have their vehicles […]
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Ganley Auto Group

Ganley Auto Group, Approaching $2 Billion

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Ken Ganley has his eye on a round number — $2 billion. And, if he doesn’t make it this year, well, it’s a sure bet he will in 2019. He has a pretty good track record. In 2006 when he took over Ganley Auto Group from his father, Tom, the dealership rang up about $400 […]
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David Lewis

How certain words impact your bottom line

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When it comes to sales, the right words make a huge difference before, during, or after the car buying process. Some might not know which words belong where, when to use them, or the words that will end the process abruptly. During a recent interview with David Lewis, host of the show Straight Talk and […]
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