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Prepping For A Sale

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How to Get Your Dealership Ready By: Lauren Anderson In our last installment we focused on the reasons why a business owner might wish to undertake a...

Want Millennials to Buy From You?

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Video Marketing is Key. News flash: Millennials are finally buying cars! The generation that was once written off as disinterested in driving is now responsible...

Want more leads…give your guests a nudge!

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Tips to Turn Views Into Sales By: David Kain Over the past two years I have heard consistently from dealers that their websites are less productive...

Do You Have a PIP?

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This Profit Plan Gets Results By: Don Reed I’m guessing you may have no idea what a PIP really is so before I get into the...

Gifting Prepaid Maintenance Marketing Promotions

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Bottom Line Benefits Drives Retention and Healthier Service Volumes By: Ryan Williams We all know that having skin in a game keeps our attention. Freebies, though...

e-Menu is Pioneering the March of Digital F&I Advantages

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Helping consumers assess risk that drives aftermarket sales By: Jim Maxim Last year, our company pulled data from 270 Fiat Chrysler Automobiles dealers using leading e-menu...

Three Steps to Balance Reinsurance and F&I Goals

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Know Your Products and Risks By Rick Christensen, Vice President, Product Development It is widely known in the retail automotive space that reinsurance is an excellent...

Muscle Memory Management

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How to Get it Right Every Time For Each Customer   As a young man growing up in Boston, my father used to take me to...

The Power of Goals And Managed Measurement

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Want to Get Something Done? Measure It! By: Michael Roppo When goals are measured and managed, performance and profitability improve intentionally. Goal Setting, measuring and...

Best Practices for a Compliant Service Department

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Let’s face it – service customers can be really hard to please sometimes. Despite the best efforts of dedicated dealership fixed-ops professionals, auto repair-related...