How certain words impact your bottom line

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When it comes to sales, the right words make a huge difference before, during, or after the car buying process. Some might not know which words belong where, when to use them, or the words that will end the process abruptly. During a recent interview with David Lewis, host of the show Straight Talk and writer of the Car Biz Today Magazine article, The Seven Most Effective Words to Closing a Deal, Joe asked David about the importance of trial closes and if the timing of using certain words makes an impact on a sale.

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