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The EV ‘low cost of operation’ promise means service loyalty is...

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On May 19, Ford unveiled the fully-electric F-150 Lightning pickup truck and amassed 45,000 reservations within two days. A few days later on May 24, a...
customers

How to influence dealership customers to return for service appointments

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Prior to the COVID-19 pandemic, only 30% of customers surveyed by Cox Automotive stated that they’ve serviced their vehicles at the dealership in the...
F&I

3 ways data analytics can help your F&I staff

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As the markets start waking up from their COVID-19 slowdown, F&I departments are also trying to get back in the groove they were in...
service

How your service department can improve the trade-in process

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The vehicle trade-in process has evolved a lot over time. One of the biggest changes is that there used to be a lot more...
rental

How to Run a Successful Dealership Rental Program

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Making the decision to open a rental agency at your dealership is a huge commitment. There seems to be a lot of risk involved....
fixed operations

Planning Is Good, Actions Are Better: How to Increase Profits and...

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Remember our 2018 New Year Resolution on how make your dealership more profitable by increasing customer satisfaction and creating more profit retention while lowing...
department

Is Your Dealership Running a Sales Department or a Business Prevention...

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Back in my tech company days, apparent no-brainer agreements often got caught up in the legal department. Sometimes months would go by before we’d...
service

Eliminate This Big (And Expensive) Time-Waster in Your Service Department

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Time Really is Money Years ago, I took a job as a technician for a dealer that had 22 techs. The first time I took...