With so many people involved in every car deal, there are several ways that things can go sideways. Between sales, F&I, delivery, etc…breakdowns can occur at any stage in the...
Data has become the driving force behind informed decision-making in retail and marketing. And this is especially so in the automotive industry. MarketWatch states, "The Global Big Data Analytics in...
The success of a business depends heavily on its people, including everyone from entry-level employees to top executives. Everyone plays a role, and therefore it makes sense that collaboration is...
Artificial intelligence has a variety of uses in the automotive industry. While many dealerships use artificial intelligence in the marketing and customer service capacity of writing content and offering assistance...
Emotional intelligence, also referred to as emotional quotient or simply EQ, is important in any workplace but especially comes in handy at a car dealership—as any job there requires flexibility,...
Countless articles and news stories focus on the lack of workers for many businesses today. Some blame the economy, some blame government assistance, or that people have decided to change...
With the gloomy economic forecasts that are flooding every media outlet daily, criminals are finding an easier environment to be able to pull off different types of fraud in dealerships...
Talk with any sales manager, and they'll say that a dealership sales success is built on the foundation of its sales department. And it's tough to disagree with that. Often,...
The R-word. The one no dealer wants to hear and well…none of us want to think about it.
Recession.
And though most economists are saying we’re not in one quite yet, there’s...
A social media manager is likely one of the most crucial individuals you'll hire for your dealership marketing team. Over the past decade, their role has expanded from making mere...