How to win over a customer who is fixated on price
It's no secret that prices are certainly a focus of customers who come into your dealership. Amongst many other parts of car shopping that make customers happy about their experience,...
TSLA426.0108.16%
GM78.7901.58%
F14.9301.26%
RIVN14.2200.07%
CYD57.3501.69%
HMC26.4700.21%
TM189.080-0.58%
CVNA68.2803.89%
PAG164.7303%
LAD276.5802.05%
AN189.9803.55%
GPI326.1806.07%
ABG187.7202.34%
SAH78.1602.26%
TSLA426.0108.16%
GM78.7901.58%
F14.9301.26%
RIVN14.2200.07%
CYD57.3501.69%
HMC26.4700.21%
TM189.080-0.58%
CVNA68.2803.89%
PAG164.7303%
LAD276.5802.05%
AN189.9803.55%
GPI326.1806.07%
ABG187.7202.34%
SAH78.1602.26%
TSLA426.0108.16%
GM78.7901.58%
F14.9301.26%
RIVN14.2200.07%
CYD57.3501.69%
HMC26.4700.21%
TM189.080-0.58%
CVNA68.2803.89%
PAG164.7303%
LAD276.5802.05%
AN189.9803.55%
GPI326.1806.07%
ABG187.7202.34%
SAH78.1602.26%
car sales
Weekly roundup: Price cuts aid EV sales, Carvana’s best-selling used EVs, Hyundai Ioniq 5 N debuts
Earlier this week: Hyundai has overtaken General Motors in EV sales, however, Tesla remains the dominant force in the EV market. Tesla's Model 3 tops Carvana's list of the ten...
Does speed hurt quality? Taking a closer look at digital retailing
Somewhere between the so-called “normal,” “COVID normal,” and “new normal,” we got it into our heads that it’s okay to be an order taker. That customers were so obsessed with...
Upselling with integrity: building trust and value for long-term customer loyalty
Upselling is a crucial strategy for improving the bottom line of every deal, but how sales staff approach this essential task can make all the difference now and down the...
To innovate or procrastinate — That is the question
It may sound like heresy, but Henry Ford was a procrastinator.
“I need a faster horse.” That was the consumer mantra when the early automobile market was still elite. People didn’t...
Weekly roundup: First look at the 2024 Acura ZDX, study claims EVs could save 90K lives, used car prices drop
Earlier this week: General Motors announced plans to invest more than $1 billion into two Michigan plants to produce its next-generation EV pickups. The U.S. Senate approved a bill suspending...
Types of customer data that will help you better understand and connect with car buyers
Are you ready for some detective work? See, in our auto dealership universe, there’s this untapped goldmine that’s waiting for a bit of investigation—call it your version of The Blacklist....
Attracting first-time car buyers: How to understand the needs of younger customers
First-time car buyers, particularly millennials, are becoming an increasingly influential demographic in the auto retail industry. Previously, experts underestimated the interest of this generation in vehicle ownership. However, they have...
Car sales tips: The most effective ways to simplify closing the sale
Endless time with a customer hopefully leads to one thing, closing the deal. But, often this essential task gets treated as an afterthought. Or gets passed on to someone else...
Selling is discovery: Determining what your customer needs [+5 questions to avoid]
Even all-star sales team members can experience hiccups when helping car buyers find the best vehicles for them. You may have a customer who knows what they want, but pricing...
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