The dealership of the future? Hint: It’s all online
In these days of rapid change, I am frequently asked by dealer principals: “How do I juggle the new technology with changing...
Imagine the amount of time the car buying process would be reduced to if potential car buyers could choose the best salespeople at your dealership. Not only would it reduce...
No matter where you fall on the charged political spectrum these days, one thing is for certain – the new tax law signed by President Trump last month will have...
Many are looking at 2017 as a defining year for auto sales, and unfortunately, the turn is more negative than positive. The auto industry enjoyed a record-breaking year in 2016...
The trendy term in the automotive industry for the past five years has been big data. It’s everywhere -- from car wifi to oil change alerts to sensors determining speeding.
Fast...
For most of the dealers I encounter, leads from website trade-in tools are almost an afterthought. There is a belief, for example, that it doesn’t matter which trade-in form you...
Sometimes it’s easy to overthink this whole sales thing. Confusing concepts ranging from multi-touch attribution to your VDP strategy can boggle the average sales manager’s mind, all while seemingly moving...
On today's CBT Newscast for Wednesday, June 21st, 2017:
How do regulations benefit customers?
Joe sits down with Steve Roenneau, VP of Compliance for EFG Companies, to discuss simplifying the sales process...
In our sales careers, the simple things we learn can make the biggest increases to our earnings. All new salespeople start their careers by telling prospects about the features of...
Consumers hate any form of friction, and the No.1 pain point found in many dealerships is the traditional price-negotiation sales model.
Companies today need to remove friction, not add to it,...