Tag: Auto Retail
How Technology is Changing the Auto Industry
CBT's Joe Gumm sits down with Michael Buhr, CEO of Filld, to discuss how technology is changing the automotive industry.
Logic Ideas You Can Use in Negotiations
As humans, we tend to combine logic with our emotions when negotiating. This only complicates the car-buying process. On this week's edition of On...
How to Improve Retention and Save Time in the Process
Say your dealership has a salesperson that moves 12-25 vehicles a month. Now let's say that salesperson leaves three months from now. Who is...
Is Content Marketing For Your Dealership?
Content marketing is a scary and new beast in the face of dealership managers who are used to good-old-fashioned marketing techniques like print and...
Hint to electric car dealers: Charge up before the test drive...
To Oscar Gutierrez, electric cars are a “no-brainer.”
“Like, seriously,” he said, his arms outstretched, an incredulous look on his face. “You can drive and...
The Keys to a Successful Family Business | How to Be...
On today's CBT Newscast for Tuesday, May 16, 2017:
The Keys to a Successful Family Business - Stacy Ellis Interview
Since 1971 the Jim Ellis Automotive...
Galpin Motors’ Formula for Success | 3 Strategies for Getting the...
On today's CBT Newscast for Monday, May 15, 2017:
Galpin Motors' formula for success starts with founding principles
At almost 90 years old, Bert Boeckmann still...
5 quick fixes for your web design
It’s easy to put content on a webpage—about as simple as writing an email. But the question of how to arrange that content, and...
Millennials’ Impact on Retail and Onboarding Strategies – Tom Carney, Automotive...
Millennials are one of the most unique groups of people we've seen in a long time. They're also one of the most special groups...
How To Use Snapchat In Your Dealership’s Marketing
Snapchat, in the world of social media, is relatively new. Social media in the automotive retail world is also a relatively new idea. As...
