TSLA426.0108.16%
GM78.7901.58%
F14.9301.26%
RIVN14.2200.07%
CYD57.3501.69%
HMC26.4700.21%
TM189.080-0.58%
CVNA68.2803.89%
PAG164.7303%
LAD276.5802.05%
AN189.9803.55%
GPI326.1806.07%
ABG187.7202.34%
SAH78.1602.26%
TSLA426.0108.16%
GM78.7901.58%
F14.9301.26%
RIVN14.2200.07%
CYD57.3501.69%
HMC26.4700.21%
TM189.080-0.58%
CVNA68.2803.89%
PAG164.7303%
LAD276.5802.05%
AN189.9803.55%
GPI326.1806.07%
ABG187.7202.34%
SAH78.1602.26%
TSLA426.0108.16%
GM78.7901.58%
F14.9301.26%
RIVN14.2200.07%
CYD57.3501.69%
HMC26.4700.21%
TM189.080-0.58%
CVNA68.2803.89%
PAG164.7303%
LAD276.5802.05%
AN189.9803.55%
GPI326.1806.07%
ABG187.7202.34%
SAH78.1602.26%

Search for:

digital marketing

It is time to stop debating & hire a digital marketing manager for your dealership

- March 30, 2021
A few years ago, I published an article about the need for a full time marketing manager in every automotive dealership. This view was met with resistance from those in...
Sales & Marketing Articles
management

How to sell change to upper management

- December 11, 2020
Change is never easy, but businesses must evolve to stay relevant. Bob Iger, ex-CEO of Disney mentioned this in his autobiography; Ride of a Lifetime, “Now more than ever, innovate or die. There can...
Sales & Marketing Articles
metric

Why You Need a Long Term Value Metric for Fixed Operations

- May 6, 2020
For any business, success can be measured by the increase in their profit and loss or revenue, or by their customer base continuing to grow. To help retain customers between...
Fixed-Ops Auto News
digital retailing

Why Did it Take a Pandemic for Dealers to Embrace Digital Retailing?

- April 22, 2020
Recently, I had a conversation with a friend who heads up a large technology firm which provides Digital Retailing software to auto dealerships. He mentioned due to the current situation...
Sales & Marketing Auto News
marketing

What Is the Role of a Marketing Manager?

- March 9, 2020
On today's Tip of the Day, Glenn Pasch explains what a marketing manager does to help your dealership.
Tips & Training
patience

How To Use Patience to Benefit Your Process

- February 25, 2020
 Patience is a virtue, but what about in auto retail when cranking out cars every 30 days is a necessity? Glenn explains how to use patience to benefit your process. VIDEO...
Tips & Training
promoted

You’ve Been Promoted. Now What?

- February 12, 2020
 CONGRATS, you’ve been promoted. Now what? Glenn Pasch says there are two things you should do before anything else. VIDEO TRANSCRIPT: Congratulations, you've now been promoted to run a team. So either...
Tips & Training
Requirement

Requirements vs. Requests

- February 7, 2020
 What is the difference between a requirement and request when it comes to your dealership management? Glenn explains in this Tip of the Day. VIDEO TRANSCRIPT:  Glenn Pasch: I was at a...
Tips & Training
Steve Finlay

CBT News Week In Review: January 31, 2020

- January 31, 2020
CBT News Week In Review for Friday, January 31st, 2020: Glenn Pasch on Alleviating Pain Points in Your Customer Journey Please join us in welcoming back Glenn Pasch, auto marketing expert and...
Daily Newscast
vendor speak

Confused About Vendor Speak?

- January 28, 2020
 Are you confused about vendor speak? Are your vendors using language your team can understand? If they’re not, Glenn Pasch has a few suggestions.   VIDEO TRANSCRIPT:  Hi, Glenn Pasch here with...
Tips & Training


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