TSLA417.26013.15%
GM76.1403.51%
F13.2100.1497%
RIVN13.7300.83%
CYD53.6603.24%
HMC25.8700.55%
TM189.9404.47%
CVNA64.9201.57%
PAG158.9802.52%
LAD271.11014.02%
AN184.6706.08%
GPI315.2009.73%
ABG182.8305.33%
SAH73.6900.82%
TSLA417.26013.15%
GM76.1403.51%
F13.2100.1497%
RIVN13.7300.83%
CYD53.6603.24%
HMC25.8700.55%
TM189.9404.47%
CVNA64.9201.57%
PAG158.9802.52%
LAD271.11014.02%
AN184.6706.08%
GPI315.2009.73%
ABG182.8305.33%
SAH73.6900.82%
TSLA417.26013.15%
GM76.1403.51%
F13.2100.1497%
RIVN13.7300.83%
CYD53.6603.24%
HMC25.8700.55%
TM189.9404.47%
CVNA64.9201.57%
PAG158.9802.52%
LAD271.11014.02%
AN184.6706.08%
GPI315.2009.73%
ABG182.8305.33%
SAH73.6900.82%

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Glenn Pasch shares how dealers can integrate AI into their marketing and operations without sacrificing human interaction.

How dealers can leverage AI without losing the human touch – Glenn Pasch | PCG Digital

- August 19, 2025
Artificial intelligence (AI)  is showing up in nearly every new tool marketed to dealerships, but without a clear plan, it can create more problems than it solves. On today's episode...
Glenn Pasch, CEO of PCG Digital, joins Inside Automotive to discuss how dealerships can use data more strategically to increase sales.

Why dealers lose customers—and how data can help win them back – Glenn Pasch | PCG Digital

- April 18, 2025
Data is transforming the automotive industry, but many dealerships struggle to fully harness its potential. Glenn Pasch, CEO of PCG Digital, joins Inside Automotive to discuss how dealerships can use...
Glenn Pasch joins Inside Automotive to discuss key strategies that can help dealers elevate the customer experience across all channels.

Auditing your marketing process to elevate the customer experience — Glenn Pasch | PCG Digital

- April 11, 2024
On this episode of Inside Automotive, host Jim Fitzpatrick is joined by Glenn Pasch, auto marketing expert and CEO of PCG Digital, to discuss simple tactics and strategies that elevate...
Glenn Pasch joins Inside Automotive to discuss the most important automotive marketing trends dealers should know before 2024.

The best (and worst) automotive marketing strategies for 2024 — Glenn Pasch | PCG Digital

- December 20, 2023
The car market is slowly falling back into its old habits, which means more competition, increased incentives, and bigger automotive marketing budgets. But when it comes to marketing, whether on...
From the rollout of Google Analytics 4, to marketing for EVs, it's vital for marketers to understand & leverage data coming into dealerships

Exploring the ways dealers can use data to improve their marketing efforts – Glenn Pasch

- September 15, 2023
From the rollout of Google Analytics 4, to marketing for EVs, now it's more important than ever for marketers to understand and leverage data coming into the dealership to connect...
Glenn Pasch joins Inside Automotive to discuss new digital marketing and customer data collection tools for dealers.

Emerging trends in digital marketing and data collection for dealers — Glenn Pasch | PCG Digital

- June 26, 2023
Customer data and digital marketing are crucial tools for running a profitable dealership. On this episode of Inside Automotive, host Jim Fitzpatrick is joined by Glenn Pasch, the CEO of PCG...
automotive marketing modern retailing

Glenn Pasch shares automotive marketing insights for modern retailing

- October 17, 2022
Disruptive marketing strategies are swiftly emerging as the realities of dealership marketing change more quickly than ever. Dealers face a wide range of adjustments, including the loss of third-party cookies,...
marketing

Advertising your dealership to attract new hires – Glenn Pasch | PCG Digital

- March 30, 2022
On this episode of Inside Automotive, Jim Fitzpatrick speaks to Glenn Pasch, CEO of PCG Digital and automotive marketing expert. They discuss topics like the NADA Show, strategies in dealer...
Pasch

Glenn Pasch on how to curb complacency culture at your car dealership

- September 30, 2021
Car dealers are reporting incredible sales and profits in today's market, but is this success also breeding complacency among you or your staff? Have your processes or customer experience taken...
Digital Marketing Manager - Glenn Pasch

Glenn Pasch on the importance of adding a digital marketing manager to your car dealership staff

- April 6, 2021
The digital landscape of retail automotive is dramatically changing at a rapid pace. While car dealers often wear many hats, dealerships need more digital experts to help generate success in...
CBT News
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