TSLA435.790-6.31%
GM83.240-1.11%
F17.4400.79%
RIVN16.3001.1%
CYD56.7200.39%
HMC26.990-0.3%
TM189.950-1.89%
CVNA73.000-0.49%
PAG167.370-0.8%
LAD290.890-4.73%
AN187.720-6.02%
GPI316.340-10.09999%
ABG187.710-7.04%
SAH82.620-1.12%
TSLA435.790-6.31%
GM83.240-1.11%
F17.4400.79%
RIVN16.3001.1%
CYD56.7200.39%
HMC26.990-0.3%
TM189.950-1.89%
CVNA73.000-0.49%
PAG167.370-0.8%
LAD290.890-4.73%
AN187.720-6.02%
GPI316.340-10.09999%
ABG187.710-7.04%
SAH82.620-1.12%
TSLA435.790-6.31%
GM83.240-1.11%
F17.4400.79%
RIVN16.3001.1%
CYD56.7200.39%
HMC26.990-0.3%
TM189.950-1.89%
CVNA73.000-0.49%
PAG167.370-0.8%
LAD290.890-4.73%
AN187.720-6.02%
GPI316.340-10.09999%
ABG187.710-7.04%
SAH82.620-1.12%

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tax reform

NADA and Grassroots Efforts Lead to Senate Tax Bill Amendment

- December 6, 2017
The government regulation process is forever fluid and unpredictable, but auto dealers caught a break with the Senate’s new tax reform bill. On December 2, 2017, the Senate passed the...
digital marketing

The Hardest Role to Hire and Retain: Why You Need a Digital Marketing Manager

- December 5, 2017
One of the hardest positions to hire for, train and keep in an automotive dealership is a digital marketing manager. Owners spend thousands and, in many cases, hundreds of thousands...
corporate ladder

How to Climb the Automotive Corporate Ladder

- December 1, 2017
Climbing the ladder in the auto industry can be easy if you know what you are doing. While it is not recommended that you stab someone in the back to...
advertising

Advertising Violations: Easy To Find And Hard To Defend Against

- December 1, 2017
There’s no doubt that the right advertising program can make you plenty of money. But as they say, it’s not how much money you make but how much you get...
DealerSocket - CRM

Using CRM to Get a Raise

- December 1, 2017
Do you know anyone who would not say that they would like to make more money? I know I don’t! This does not surprise me, as I believe that money...
dealership competition

Three Ways to Stay Ahead of Your Competition

- November 29, 2017
Competition is the catalyst that makes the world go around. It promotes innovation, stifles complacency, and brings out the best in our businesses. However, competition can also be extremely stressful....
training

How to Perfect Your Training Techniques

- November 29, 2017
The old saying that “practice makes perfect” is often attributed to America’s second President, John Adams.  Whether or not he was the first to lay claim to this idea, it...
service drive

7 Specific Skills For Your Service Drive

- November 28, 2017
There are a few common skills that every Service associate can conquer that will intensely expand their relationship skills with customers. I call these “Customer Service Traits of Substance” and...
silent crisis

The Silent Crisis

- November 28, 2017
The silent crisis can take place when there is a lack of clear communication from the leadership level down when it comes to goals you have set for your department...
marketing

Demand More from Your Ad Agency Partners

- November 22, 2017
New technologies and metrics are available to help dealers optimize their marketing mix and answer the age-old question: Who Sold It? Multi-touch, cross-device sales attribution starts by having clean customer...