Today on CBTNews.com – Wednesday, January 2nd, 2018:
Start the Year Strong with These Digital Marketing Strategies – Eric Mercado, Force Marketing
Successful digital marketing strategies are more important now than ever for your dealership, but how can dealers accurately measure their online engagement? On today’s show, Jim speaks with Eric Mercado, Chief Sales Officer for Force Marketing to discuss the best marketing practices to implement at your dealership in the new year. Watch Now
Mark Your 2019 Calendars: Here’s What’s Coming Up in the Auto Industry!
Looking to attend more automotive events to network and expand your business in 2019 Here’s a list of conferences, expos, and other events coming up this year in the Auto Industry! Read More
Discontinued Cars Could Mean Big Profits for Service Departments
Things in the automotive industry are constantly changing. From one year to the next, it is difficult to tell what the most popular vehicle will be. Recent trends suggest that SUVs, crossovers, and trucks are in and cars are out. In fact, cars are becoming so unpopular that automotive manufacturers, like Ford and Chevy, are discontinuing almost all their sedan models and SUV or truck. Read More