More than two-thirds of Sport Utility Vehicle (SUV) and Crossover Utility Vehicle (CUV) owners in the U.S. who returned to market in the first four months of 2017 acquired another...
A sales manager once told me that if I wanted inspiration, then I should copy a salesperson who is successful. That advice still makes sense.
Successful dealers are always looking...
When it comes to your inventory, we know not every dealership has a Director of Digital Marketing or a Data Specialist that spends time researching metrics. We do know some...
On today's CBT Newscast for Wednesday, July 12th, 2017:
Several impactful ways to tap into the Hispanic market
Hispanics account for more than 20% of the population (ages 10-39). This year, Hispanics...
It’s not just for play anymore. Virtual reality has become mainstream in the electronics market, primarily with smartphone compatible VR headsets. In 2016, 6.3 million VR headsets were sold and...
According to Autodata,17.6 million new vehicles were sold last year, setting a record for cars and trucks. One distinct group of consumers contributed an estimate 8.2 million units to that...
Sometimes you just want some simple ideas to help drum up sales, not an academic thesis on marketing or a lecture on advertising. Here are five simple things you can...
On today's CBT Newscast for Monday July 10th, 2017:
How to get the results you want from your sales team
Are you getting the results you want and need from your team?...
With so many social media options and locations, it’s very important that your dealership drives an efficient and concise social strategy. There are many objectives and strategies that are available...