TSLA396.580-13.41%
GM72.350-0.75%
F13.1650.135%
RIVN12.825-0.525%
CYD50.340-0.1%
HMC25.2800.07%
TM185.770-1.6%
CVNA62.630-3.39%
PAG160.5500.8%
LAD260.260-4.63%
AN180.910-1.03%
GPI314.080-3.1%
ABG180.3204.04%
SAH75.0701.01%
TSLA396.580-13.41%
GM72.350-0.75%
F13.1650.135%
RIVN12.825-0.525%
CYD50.340-0.1%
HMC25.2800.07%
TM185.770-1.6%
CVNA62.630-3.39%
PAG160.5500.8%
LAD260.260-4.63%
AN180.910-1.03%
GPI314.080-3.1%
ABG180.3204.04%
SAH75.0701.01%
TSLA396.580-13.41%
GM72.350-0.75%
F13.1650.135%
RIVN12.825-0.525%
CYD50.340-0.1%
HMC25.2800.07%
TM185.770-1.6%
CVNA62.630-3.39%
PAG160.5500.8%
LAD260.260-4.63%
AN180.910-1.03%
GPI314.080-3.1%
ABG180.3204.04%
SAH75.0701.01%


The Sales & Marketing category delivers actionable insights and strategic guidance for dealership professionals focused on boosting revenue and customer engagement. From lead generation and CRM strategies to advertising trends, digital retailing, branding, and showroom performance, explore the tools and tactics that drive sales growth and marketing success in today’s competitive automotive landscape.

Sales & Marketing

Manheim Used Vehicle Value Index
Sales & Marketing

What the latest Manheim Used Vehicle Value Index reveals about the used car market – Jonathan Smoke of Cox Automotive

- August 6, 2021
On today’s show, we’re pleased to welcome Jonathan Smoke, Chief Economist for Cox Automotive. He discusses the Manheim Used Vehicle Value Index and the used-vehicle market. The Manheim index tracks...
customer
Sales & Marketing

Five tips to improve customer retention in the service drive

- August 6, 2021
We all know that locating new customers is more expensive than keeping the ones you have. Studies say it can be five times more costly to pick up a new customer...
Twitter
Sales & Marketing

How car dealers can increase their brand awareness and engage with customers on Twitter – Guy Schueller, Industry Director for Autos

- August 5, 2021
If a topic is trending, it’s most likely being discussed on Twitter. As more sales move online, the social networking site has become a key tool for retail automotive. So...
car wash
Sales & Marketing

3 Ideas for using the car wash as an income generator in your dealership

- August 5, 2021
With less than 29% of consumers washing their vehicles at home, your dealership can gain a lot of profit by focusing on a car wash. In fact, a professional car...
position zero
Sales & Marketing

Why and how to pursue position zero on Google

- August 4, 2021
SERP position zero is the new target bullseye. Yes, of course, it's fair to ask, "Wait, you mean being number 1 on SERP isn't the best?" No, not anymore. Now...
digital portfolios
Sales & Marketing

Transforming the road-to-the-sale process deliver streamlined & consistent sales presentations with VelocityEngage digital sales portfolios

- August 3, 2021
In the late 1990s and early 2000s, we witnessed changes across industries in response to digital technologies that revolutionized the way we shop for and buy products and services. Despite...
Gardner
Sales & Marketing

5 ways to deliver at least one vehicle per day, each day of the month – Sean Gardner, Joe Verde Group

- August 3, 2021
Just how much are you leaving on the table in terms of vehicle delivery? Joining us today is Sean Gardner, Instructor and Sales Trainer with the Joe Verde Group shares...
Sales & Marketing

How increased website engagement and high quality leads go hand in hand – Jordan Morrison of Pureinfluencer

- August 2, 2021
On today’s show, we’re pleased to welcome Jordan Morrison, Vice President of Business Development at Pureinfluencer, to give us his perspective on the car buying journey today and what car...
digital marketing
Sales & Marketing

Digital marketing is crucial to automotive parts and accessories

- August 2, 2021
Customers live their lives online—and it’s not a passing fad. The mass migration to digital shopping has been well underway for decades and the COVID-19 pandemic only accelerated the movement....
Sales & Marketing

VAS’s Hugh Hathcock and dealer principal Troy Duhon discuss the power of transparent and seamless digital retailing

- July 28, 2021
On today’s show, we’re pleased to welcome, Hugh Hathcock, owner of Velocity Automotive Solutions (VAS), and Troy Duhon, CEO of Premier Automotive Group to discuss the market today and new...


Latest Articles

TrueCar, CBT News both work to get ahead of FTC pricing policy updates
Latest Articles 05/19/26

TrueCar, CBT News both work to get ahead of FTC pricing policy updates

Elon Musk predicts self-driving domination within a decade as Tesla, Waymo face new recalls
Latest Articles 05/19/26

Elon Musk predicts self-driving domination within a decade as Tesla, Waymo face new recalls

S&P Global Mobility opens FeeSync to entire automotive industry at no cost, establishing first-of-its-kind dealer fee transparency infrastructure
Latest Articles 05/19/26

S&P Global Mobility opens FeeSync to entire automotive industry at no cost, establishing first-of-its-kind dealer fee transparency infrastructure

EV fee bill sparks backlash, Stellantis outlines U.S. turnaround, Nissan boosts retail share
Latest Articles 05/19/26

EV fee bill sparks backlash, Stellantis outlines U.S. turnaround, Nissan boosts retail share

House bill targeting EV and PHEV owners sparks environmental backlash
Latest Articles 05/19/26

House bill targeting EV and PHEV owners sparks environmental backlash

Stellantis CEO Antonio Filosa to unveil turnaround strategy focused on U.S. recovery
Latest Articles 05/19/26

Stellantis CEO Antonio Filosa to unveil turnaround strategy focused on U.S. recovery

Nissan says dealer-focused strategy
Latest Articles 05/19/26

Nissan says dealer-focused strategy boosted retail market share

Rising gas prices push shoppers toward hybrids and used vehicles
Latest Articles 05/19/26

Rising gas prices push shoppers toward hybrids and used vehicles

Cox Automotive's Derek Hansen talks about how AI is reshaping used-vehicle sales and sourcing as inventory hits historic lows.
Latest Articles 05/19/26

How AI is reshaping used-vehicle sales and sourcing as inventory hits historic lows

Inside Auto Gallery Chevy engineered turnaround strategy
Latest Articles 05/19/26

Inside Auto Gallery Chevy’s engineered turnaround strategy


CBT News
Powered by  GDPR Cookie Compliance
Privacy Overview

This website uses cookies so that we can provide you with the best user experience possible. Cookie information is stored in your browser and performs functions such as recognising you when you return to our website and helping our team to understand which sections of the website you find most interesting and useful.