TSLA360.590-20.67001%
GM72.540-2.5%
F11.590-0.09%
RIVN15.4000.46%
CYD39.410-0.08%
HMC24.150-0.16%
TM207.010-2.66%
CVNA313.5481.45799%
PAG149.3400.18%
LAD251.8201%
AN197.680-0.29%
GPI329.450-1.34%
ABG194.7600.73%
SAH64.870-0.38%
TSLA360.590-20.67001%
GM72.540-2.5%
F11.590-0.09%
RIVN15.4000.46%
CYD39.410-0.08%
HMC24.150-0.16%
TM207.010-2.66%
CVNA313.5481.45799%
PAG149.3400.18%
LAD251.8201%
AN197.680-0.29%
GPI329.450-1.34%
ABG194.7600.73%
SAH64.870-0.38%
TSLA360.590-20.67001%
GM72.540-2.5%
F11.590-0.09%
RIVN15.4000.46%
CYD39.410-0.08%
HMC24.150-0.16%
TM207.010-2.66%
CVNA313.5481.45799%
PAG149.3400.18%
LAD251.8201%
AN197.680-0.29%
GPI329.450-1.34%
ABG194.7600.73%
SAH64.870-0.38%


The Sales & Marketing category delivers actionable insights and strategic guidance for dealership professionals focused on boosting revenue and customer engagement. From lead generation and CRM strategies to advertising trends, digital retailing, branding, and showroom performance, explore the tools and tactics that drive sales growth and marketing success in today’s competitive automotive landscape.

Sales & Marketing

Digital Dealership System

How Digital Dealership System is helping car dealers reimagine the in-store customer experience

- March 2, 2022
Today on Inside Automotive, we’re pleased to welcome Todd Katcher, Managing Partner at Digital Dealership System, a premier digital sign and interactive kiosk solution for car dealers. In this segment,...
Automotive Standards Council

Banks are distancing themselves from digital retailing providers. What does this mean for you?

- March 2, 2022
Recently, US Bank decided to pull their instant lending rates from certain digital marketing feeds that power many digital retailing tools. US Bank isn't the only financial institution rethinking its...
car buying experience

Letting your customers be in control of the car buying experience

- February 28, 2022
On the latest episode of Straight Talk, host David Lewis, President of David Lewis & Associates, discusses why customers should have more control of their car buying experience. Selling vehicles on a...
Carvana

Carvana expansion shows the importance of growing online car sales

- February 25, 2022
Carvana announced this week it had opened its brand new campus in Georgia, which is one of its largest campuses and will add 1,500 jobs in the state. This marks...

How the auto industry’s digital transformation is changing marketing – Bob George | Dealer.com

- February 23, 2022
Car dealers have learned now more than ever how to react quickly and stay resilient when faced with challenges. However, reactivity can only get you so far, especially as short-term...
loyalty marketing program

How to improve your car dealership’s first-party data with guest Brian Toole

- February 23, 2022
Today on Kain & Co., host David Kain, President of Kain Automotive, sits down with Brian Toole, Director of Carpathic, to take a deep dive into managing first-party data at the dealership...
consumer

Understand the consumer to master their experience

The pressure for convenient, online options has driven dealers to find new ways of doing business, while upholding their tried and true operations at the same time.  The result? A balancing...

How CDK CarSource is transforming wholesale profitability for car dealers – Fred Fordin | CDK Global

- February 22, 2022
CDK Global recently launched CDK CarSource, an online wholesale marketplace that connects car dealers to used vehicle inventories across the country. Today on Inside Automotive, we're pleased to welcome back...

Reynolds and Reynolds reveals 3 key areas of focus for 2022

- February 21, 2022
Today on Inside Automotive, we’re pleased to welcome Chris Walsh, the brand new President of the Reynolds and Reynolds Company, and we’re also joined by Dave Bates, the Chief Customer...

CEO Mike Manley on AutoNation’s stunning Q4 earnings results

- February 18, 2022
Yesterday, AutoNation, Inc. (NYSE: AN) released the results of its most profitable quarter in its history. Revenues came out to $6.6 billion, an increase of 14% year-over-year. Adjusted earnings per...


CBT News
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