Sr. Analyst from WardsAuto on Inventory Levels
Haig Stoddard, Senior Analyst at WardsAuto addresses high levels of inventory on dealer's lots and what needs to be done to relieve this.
TSLA360.590-20.67001%
GM72.540-2.5%
F11.590-0.09%
RIVN15.4000.46%
CYD39.410-0.08%
HMC24.150-0.16%
TM207.010-2.66%
CVNA313.5481.45799%
PAG149.3400.18%
LAD251.8201%
AN197.680-0.29%
GPI329.450-1.34%
ABG194.7600.73%
SAH64.870-0.38%
TSLA360.590-20.67001%
GM72.540-2.5%
F11.590-0.09%
RIVN15.4000.46%
CYD39.410-0.08%
HMC24.150-0.16%
TM207.010-2.66%
CVNA313.5481.45799%
PAG149.3400.18%
LAD251.8201%
AN197.680-0.29%
GPI329.450-1.34%
ABG194.7600.73%
SAH64.870-0.38%
TSLA360.590-20.67001%
GM72.540-2.5%
F11.590-0.09%
RIVN15.4000.46%
CYD39.410-0.08%
HMC24.150-0.16%
TM207.010-2.66%
CVNA313.5481.45799%
PAG149.3400.18%
LAD251.8201%
AN197.680-0.29%
GPI329.450-1.34%
ABG194.7600.73%
SAH64.870-0.38%
The Sales & Marketing category delivers actionable insights and strategic guidance for dealership professionals focused on boosting revenue and customer engagement. From lead generation and CRM strategies to advertising trends, digital retailing, branding, and showroom performance, explore the tools and tactics that drive sales growth and marketing success in today’s competitive automotive landscape.
Sales & Marketing
Your Process is your “Why Buy”
Do you make it easy for your customers to transact with you? Do you have a special brand of coffee in your waiting room or give customers the WiFi password in...
Creating a Win-Win Solution for you and your Customers
Many industry professionals still believe that the best way to sell a car is by concealing information. Hear why Becky believes that complete transparency with your customers is the best...
Creating a relationship after the sale
Are you failing to create a relationship with the customers you sell to? David explains how you can start improving in that area.
How To Use Snapchat In Your Dealership’s Marketing
Snapchat, in the world of social media, is relatively new. Social media in the automotive retail world is also a relatively new idea. As much of a bad rap as...
What is the secret to Dan Cummins Chevrolet’s success?
The speed in which you answer leads is crucial, but the information your BDC gives customers up front is even more important. In this interview with Josh Mitchell, Business Development...
Full-Service Advertising Agencies
On this week's episode of Auto Marketing Now, Brian speaks with Frank Lopes VP, Forrest & Blake Marketing & Advertising about what full-service advertising agencies can do for auto dealers.
The Importance of Overcoming Fear
It doesn't matter how much knowledge you possess, the important thing is what you do with that knowledge. Mark talks about the importance of overcoming fear in this week's episode of...
Maintaining transparency in your appraisal process
Joe sits down with Steve Stauning, Founder and President of SteveStauning.com, to discuss how being transparent with your customers during the appraisal process can help put more names into your...
5 Secrets That Will Help You Master Conversation Skills
What are the fundamentals of conversation skills? What do you say when you’re face to face?
It’s a good question that isn’t often addressed. First impressions matter even more than you think....
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