Modernize your Dealership Sales Experience
A statement we often hear from companies that study the Automotive Industry is that we need to “Modernize the Dealership Sales Experience!” Perhaps this is accurate but it should quickly...
TSLA360.590-20.67001%
GM72.540-2.5%
F11.590-0.09%
RIVN15.4000.46%
CYD39.410-0.08%
HMC24.150-0.16%
TM207.010-2.66%
CVNA313.5481.45799%
PAG149.3400.18%
LAD251.8201%
AN197.680-0.29%
GPI329.450-1.34%
ABG194.7600.73%
SAH64.870-0.38%
TSLA360.590-20.67001%
GM72.540-2.5%
F11.590-0.09%
RIVN15.4000.46%
CYD39.410-0.08%
HMC24.150-0.16%
TM207.010-2.66%
CVNA313.5481.45799%
PAG149.3400.18%
LAD251.8201%
AN197.680-0.29%
GPI329.450-1.34%
ABG194.7600.73%
SAH64.870-0.38%
TSLA360.590-20.67001%
GM72.540-2.5%
F11.590-0.09%
RIVN15.4000.46%
CYD39.410-0.08%
HMC24.150-0.16%
TM207.010-2.66%
CVNA313.5481.45799%
PAG149.3400.18%
LAD251.8201%
AN197.680-0.29%
GPI329.450-1.34%
ABG194.7600.73%
SAH64.870-0.38%
The Sales & Marketing category delivers actionable insights and strategic guidance for dealership professionals focused on boosting revenue and customer engagement. From lead generation and CRM strategies to advertising trends, digital retailing, branding, and showroom performance, explore the tools and tactics that drive sales growth and marketing success in today’s competitive automotive landscape.
Sales & Marketing
Jason Knight: Digital Marketing Waste Tool
Your dealership spends a fortune every month on digital marketing and then hopes and prays it works. Jason Knight, COO and Co-Founder of LotLinx, says the stress that comes with...
The Power of Digital Marketing: How Dealers Can Use Technology To Engage Consumers
Decades ago, most people were only exposed to advertisements on television screens, magazines, billboards. In the span of the past twenty years, the way companies reach out to consumers has...
When the Going Gets Tough, the Wise Hit the Metrics
This article was originally posted in the September Issue of Car Biz Today Magazine.
New-car sales may have been down this year, six percent at the end of July, says Kelley...
Ten Videos That Will Help You Soar Professionally and Personally
Sometimes, we all need a bit of a pick-me-up. Something to keep us going when the coffee gets cold, work piles up and burnout becomes ever-present. It is so easy...
September 2017 Auto Sales Totals
CBT News Anchor Joe Gumm reports on U.S. automotive sales totals for the month of September 2017 at dealerships around the U.S.
A lackluster summer for car sales ends with some...
Bill Wittenmyer on Recruitment, Creating the right culture, and Prospecting
As a car dealer, unless you're wearing a shirt or hat out in public advertising your store, it's hard for some people to actually know what you do for a...
How to Allow Sales People to Become Their Best
In sales, you can use any word or series of words to describe what it takes to get a commitment and close the sale. Personally, I believe it all circles...
How to Cater to Commercial Customers at Your Dealership
Commercial vehicle sales and service is big business. From local plumbers to large construction companies to government fleets, they all need vehicles and they all need service. The advantages to...
Go with your gut feeling | Magnus Walker | TEDxUCLA
Magnus Walker talks about his life journey of following his passion and going with his gut feeling which eventually led him to turn his dreams into his reality.
See more on the...
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