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David Spisak challenges dealers to simplify the buying process
For years, automotive retailers have debated the threat posed by digital disruptors. But according to David Spisak, CEO and President of Disruptive Growth Solutions, the bigger risk for dealers may...
Shark Tank star Daymond John’s blunt advice for dealers
Rising vehicle prices, high interest rates and shifting consumer habits are testing dealers across the country in ways few other industries face today. For an outside perspective on how to...
AI isn’t replacing loyalty-based sales, it’s strengthening it
Artificial intelligence (AI) is working its way into nearly every corner of business today. Dealerships are no exception, although some are showing some resistance when it comes to adopting AI....
Rethink the customer journey to capture today’s cautious vehicle shoppers
Dealers are navigating a longer customer journey as affordability pressures make consumers more cautious about purchasing a vehicle. Joining us on today’s CBT Live segment is Force Marketing CEO John...
