How to Strengthen the Teamwork Between Service Advisors
Success in your service department relies heavily on teamwork. No single member of the team can perform all of the tasks necessary for a successful customer experience. There are too...
TSLA354.080-22.285%
GM87.7600.54%
F14.6200.21%
RIVN15.740-0.17%
CYD37.430-0.24%
HMC32.670-0.37%
TM197.110-2.76%
CVNA74.5901.16%
PAG219.7700.15%
LAD386.8107.83%
AN212.3605.18%
GPI300.76016.43%
ABG217.2601.85%
SAH81.0001.58%
TSLA354.080-22.285%
GM87.7600.54%
F14.6200.21%
RIVN15.740-0.17%
CYD37.430-0.24%
HMC32.670-0.37%
TM197.110-2.76%
CVNA74.5901.16%
PAG219.7700.15%
LAD386.8107.83%
AN212.3605.18%
GPI300.76016.43%
ABG217.2601.85%
SAH81.0001.58%
TSLA354.080-22.285%
GM87.7600.54%
F14.6200.21%
RIVN15.740-0.17%
CYD37.430-0.24%
HMC32.670-0.37%
TM197.110-2.76%
CVNA74.5901.16%
PAG219.7700.15%
LAD386.8107.83%
AN212.3605.18%
GPI300.76016.43%
ABG217.2601.85%
SAH81.0001.58%
The Sales & Marketing category delivers actionable insights and strategic guidance for dealership professionals focused on boosting revenue and customer engagement. From lead generation and CRM strategies to advertising trends, digital retailing, branding, and showroom performance, explore the tools and tactics that drive sales growth and marketing success in today’s competitive automotive landscape.
Sales & Marketing
I Wish They Could Stay Green Peas Forever!
Salespeople… ahh, they grow up so fast, don’t they?
One day they’re young, wide-eyed Green Peas treating every Up like a qualified buyer, selling sixteen out of the gate and hanging...
Winter Is Coming, What Is your Dealership Offering?
Though it might still feel like summer where you live, winter is indeed on its way. With it comes all kinds of challenges for car owners. The proactive dealership is...
Why Your Digital Marketing Strategy Should Still Include Facebook – Matt Stoffel
In recent months, the social media giant Facebook has had to do some damage control when dealing with its users’ privacy concerns. After the revelation that Facebook was using people's...
Should Your Dealership Focus Its Sales Campaigns on Acquiring Trade Vehicles?
The used car market is strong and shows no sign of slowing down. Dealers across the country are devoting more resources to building up their used-car sales departments. With all...
Here Are The Best Ways To Market Your Columbus Day Sale
From Prime Day in July to Back-to-School sales in August to Labor Day discounts in September – we’re now fast approaching Columbus Day. Average automotive sales exceed by 30.5% on...
Is it Time to Update Your Phone Script? Here’s What it Should Include
Despite all the emerging technology, cold calling remains one of the most powerful tools in a salesperson’s box. Though customers are increasingly looking to the internet for car guidance, not...
How To Get The Most Out Of Your Selling Opportunities – Glenn Pasch
How many opportunities did you present in order to sell units last month? Turns out, most salespeople on the floor just don't know. Today, Jim Fitzpatrick sits down with President and...
Five Reasons Why CRM Systems are Vital for Your Dealership
Do you remember the last time a potential car buyer came into your dealership and left empty-handed? What was the response of your team? Were they not ready to buy?...
Why Automotive Needs to Get More Personal
The best salespeople in any industry have something in common: They get to know you first. They don’t ask you, “What are you interested in buying?” when you walk in...
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