TSLA386.420-6.08%
GM79.050-1.49%
F12.780-0.09%
RIVN17.1500.23%
CYD43.710-0.46%
HMC24.940-0.42%
TM203.970-11.28%
CVNA401.060-0.93%
PAG160.700-2.12%
LAD279.890-8.87%
AN205.310-4.22%
GPI344.690-6.52%
ABG207.990-4.72%
SAH70.070-1.71%
TSLA386.420-6.08%
GM79.050-1.49%
F12.780-0.09%
RIVN17.1500.23%
CYD43.710-0.46%
HMC24.940-0.42%
TM203.970-11.28%
CVNA401.060-0.93%
PAG160.700-2.12%
LAD279.890-8.87%
AN205.310-4.22%
GPI344.690-6.52%
ABG207.990-4.72%
SAH70.070-1.71%
TSLA386.420-6.08%
GM79.050-1.49%
F12.780-0.09%
RIVN17.1500.23%
CYD43.710-0.46%
HMC24.940-0.42%
TM203.970-11.28%
CVNA401.060-0.93%
PAG160.700-2.12%
LAD279.890-8.87%
AN205.310-4.22%
GPI344.690-6.52%
ABG207.990-4.72%
SAH70.070-1.71%

Hydrogen fuel cell car sales plummet amidst stiff competition from EVs

The recent uptake of cars based on hydrogen fuel cell technology is declining in the United States, especially in California
The recent uptake of cars based on hydrogen fuel cell technology is declining in the United States, especially in California.

Image Source | Car and Driver

The recent uptake of cars based on hydrogen fuel cell technology is declining in the United States, especially in California, where the availability of series-produced models is high.

The Hydrogen Fuel Cell Partnership reported that companies sold only 223 new Fuel Cell Electric Vehicles (FCVs) during the first quarter of this year. This represents the slowest first quarter since 2016 and the second consecutive quarter of this kind, with a 70% drop compared to the same period last year. The Hydrogen Fuel Cell Partnership’s FCV sales data is obtained from Baum and Associates and based on sales to both fleet and retail clients.

Only two FCV models are currently available: the Toyota Mirai and the Hyundai Nexo. The Toyota Mirai is the most popular of the two, with 172 sales in Q1, a 74% decrease from the previous year. The Hyundai Nexo sold 51 units in Q1 of this year, a 22% drop year over year.

Although Honda’s Clarity Fuel Cell is no longer available, they are launching the 2025 Honda CR-V e:FCEV, a hydrogen plug-in vehicle. However, the limited availability of this model will not help the FCV segment’s declining sales.

The FCV segment faces limited car availability, high hydrogen prices, and inadequate charging infrastructure. In February, Shell declared it would close all seven California sites immediately.

While another shipment of FCVs from Japan or South Korea might temporarily boost sales in the upcoming quarters, the competition with all-electric vehicles appears one-sided, indicating that true competition never materialized. Advancements in EV technology, such as long-range capabilities and fast charging solutions that can achieve up to 80% charge in under 20 minutes, have closed the window for FCVs.

However, FCVs continue to struggle with issues like lower overall efficiency, high costs, and sparse refueling infrastructure. Despite these challenges, the cumulative sales of FCVs in the U.S. have surpassed 18,000 units by the end of the last quarter, marking a 16% increase from the previous year, with the Toyota Mirai making up nearly 79% of these figures.

At the current pace, the sale of the 25,000th hydrogen fuel cell car might not occur until late 2025.

Read More
More from Articles
Carvana's latest acquisition outside Cleveland marks its seventh Stellantis franchise in just over a year.

Carvana expands dealership portfolio with CDJR dealership in Ohio

- April 21, 2026
On the Dash: Carvana acquired its seventh CDJR franchised dealership in Avon Lake, Ohio, near Cleveland. The Ohio store follows a Boston-area acquisition made just one month earlier. Carvana entered...
Sony-Honda EV venture scales back, AFEELA model cancelled

Sony-Honda EV venture scales back, AFEELA model cancelled

- April 21, 2026
On the Dash: Sony and Honda scale back Sony Honda Mobility after scrapping plans for the AFEELA vehicle. Nearly all joint venture employees were reassigned to parent companies or affiliates. ...
Kody Holdings sells 12-store Southern Maryland portfolio to Brandon Steven Motors

Kody Holdings sells 12-store Southern Maryland portfolio to Brandon Steven Motors

- April 21, 2026
Wichita, Kansas-based Brandon Steven Motors has acquired a 12-dealership portfolio in Southern Maryland from Kody Holdings, marking the group's first entry into the East Coast market. The stores span Upper...
FTC urges dealers to report competitors for deceptive pricing practices

FTC invites dealers to report potential pricing issues across the industry

- April 21, 2026
On the Dash: FTC is increasing enforcement and expects dealers to help identify noncompliant competitors. All-in pricing, including doc fees, must be clearly disclosed in advertising. Noncompliant pricing tactics risk...
CBT News
Privacy Overview

This website uses cookies so that we can provide you with the best user experience possible. Cookie information is stored in your browser and performs functions such as recognising you when you return to our website and helping our team to understand which sections of the website you find most interesting and useful.