Reconditioning might not always get the spotlight, but it does play a significant role in how much profit dealers ultimately keep. Joining us on the latest episode of Driving Solutions is Eric Moen, Manager of Consulting Services at ReconVision, to discuss how dealerships can optimize reconditioning processes, reduce cycle times, and improve accountability to maximize used car profits and customer satisfaction.
With used vehicles dominating over 70% of all auto sales, improving cycle times and accountability in recon is essential to maximizing profits and customer satisfaction. Moen explains that while dealerships focus heavily on acquisition, appraisals, and marketing of used vehicles, a weak reconditioning process can erode potential gross profits.
Delays in recon frustrate both staff and consumers, leading to lost sales and increased costs. Moen notes that dealers rely on manual or fragmented systems, which create bottlenecks, extended cycle times, and unclear accountability.
Challenges in reconditioning
A frequent issue is the disjointed ownership of vehicles in recon. Sales staff, service departments, and external vendors often work independently, creating bottlenecks and unclear accountability. Many dealerships rely on manual or fragmented systems, which can extend cycle times and make it difficult to pinpoint inefficiencies. Moen notes that national averages for recon cycle times are around 10 days, far above the ideal three-day benchmark, though well-designed systems can reduce this to five or six days.
Moen also advocates for integrating technology and structured workflows to improve efficiency. ReconVision offers mobile-accessible systems that provide a single source of truth, tracking every step from inspections to detailing, vendor management, and approvals. Accurate measurement allows dealerships to pinpoint inefficiencies, enforce accountability, and streamline communication across teams.
Driving profitability
Shortening recon cycles directly improves profitability and inventory turnover. Even a reduction of two to three days can enable an additional full inventory turn annually, reduce floor-plan costs, and enhance customer experience. Therefore, Moen asserts properly managed recon increases CSI scores by ensuring vehicles are ready for sale and eliminating surprises for both staff and buyers.
ReconVision pairs dealerships with experienced consultants who provide ongoing guidance, best practices, and an outside perspective to optimize workflows. Moen emphasizes that combining structured systems, technology, and team culture reduces stress, improves efficiency, and benefits every department.
Moen highlights that ReconVision will be at the upcoming NADA Show, offering dealers a chance to see firsthand how structured, tech-driven recon processes can maximize profitability and improve operations. With continued challenges in new-car supply, used-car efficiency remains a central focus for dealers in 2026.
To learn more about ReconVision, visit their booth at NADA, located at 2955W.
