Integrating Direct Mail with Digital Targeting
With newer forms of technology and techniques arising daily for ways to send out a message, older – more traditional – ways are being left behind. Direct mail, a form...
TSLA398.276-11.7142%
GM72.040-1.0599%
F13.1850.155%
RIVN12.855-0.495%
CYD49.820-0.62%
HMC25.2800.07%
TM185.440-1.93%
CVNA61.905-4.115%
PAG160.3850.635%
LAD260.550-4.34%
AN180.530-1.41%
GPI313.130-4.05%
ABG179.6203.34%
SAH74.6300.57%
TSLA398.276-11.7142%
GM72.040-1.0599%
F13.1850.155%
RIVN12.855-0.495%
CYD49.820-0.62%
HMC25.2800.07%
TM185.440-1.93%
CVNA61.905-4.115%
PAG160.3850.635%
LAD260.550-4.34%
AN180.530-1.41%
GPI313.130-4.05%
ABG179.6203.34%
SAH74.6300.57%
TSLA398.276-11.7142%
GM72.040-1.0599%
F13.1850.155%
RIVN12.855-0.495%
CYD49.820-0.62%
HMC25.2800.07%
TM185.440-1.93%
CVNA61.905-4.115%
PAG160.3850.635%
LAD260.550-4.34%
AN180.530-1.41%
GPI313.130-4.05%
ABG179.6203.34%
SAH74.6300.57%
Headlines
Bill Wittenmyer: Do amenities help retention or do they not matter?
Some dealers said they have the type of store that has amenities and attractions to promote events and community outreach. Other dealers said they don't emphasize amenities because why would...
A Dealer’s Key to Success: Realizing Everyone is a Salesperson
The consumer buying experience has seen rapid changes in the past two decades. In years past, customers could only purchase items in a physical store. However, with the advent of...
Execution Plan: How to Buckle Down to Achieve Your Goals
The sales game is constantly changing. New products, marketing ideas and technology solutions continue to flow into the market, pulling dealership decision-makers in several different directions. There are the short-term...
How to drive profitable growth in the service bay
Right now, there are more than 250 million gasoline engines on the road. Over the next 10 years, another 80 to 100 million will be added. We're not going to flip...
Five Marketing Metrics Dealers Should Pay Attention To
In the midst of managing customer service, the finance process, service departments, and overall dealership operations, it is easy for marketing to fall by the wayside. After creating and updating...
6 Steps to Reaching Your Goals in 2018
Following through with dealer processes is obviously important to the customer buying experience. Following through with your staff's goals is just as important. Without following through of each step to...
Keys to Success for Selling Parts on eBay
The demand for auto parts on eBay is through the roof. eBay has devoted an entire website to selling auto parts called eBay Motors. eBay Motors is not just another...
Is Your Website Scaring Customers Away? 8 Issues to Fix Right Now
If your dealership website is receiving plenty of visitors but few conversions, then apparently there's a problem. All the traffic in the world is worth little if your visitors take...
Help Your Customers See the Value in Your Service Drive
If you happen to be someone who grew up in the days when grocery stores gave S&H Green Stamps, Plaid Stamps or Top Value Stamps with every purchase, you may...
