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How to Keep Your Digital Vendors in Check

Every 30 days in the automotive industry, dealerships from coast to coast create their monthly financial statements they rely on to measure their operational results. I know this activity having intimately worked in our family dealership for 20 years with 10 of those responsible for the overall operational performance. This activity provided us with a […]
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Great Customer Experience Means Consistent Customer Service

I am Yankees fan and have been my whole life. Not just for these new “Judge & Stanton” years or even the “Jeter” years,...

The True Cost of Education For Your Team

In every dealership or business, mine included, leaders analyze and wonder how an investment in ongoing education for employees impacts our bottom line. We...

What’s the Upside? Comparing Hiring Experience or Non-Experienced Salespeople

When it comes to hiring new salespeople, it can be a daunting task to find just the right ones that will be a good...

Interview Red Flags: What to Look for When Interviewing Potential Employees

According to the job search website Indeed.com, the average annual earning of a car salesperson in the U.S. was around $68,000 including all bonuses. ...

Is The Automotive Industry Forgetting How To Connect?

If you stay current with articles on marketing or business in general, you cannot miss the pundits discussing the new face of business –technology,...

Why Dealers Should Invest More of Their Time into Important Marketing Decisions

If you are a Dealer and you are currently delegating your advertising and marketing, stop it! By delegating all of your advertising and marketing responsibilities,...

Your New Hires In Sales…

You have two choices when hiring your new salespeople... A. You can either hire the right people who have the potential to become pros in...
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