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Teresa Jenkins

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Marketing expert and freelance writer for CBT News
revamping

6 Things To Keep In Mind When Revamping Your Website

A/N: For cohesiveness, it’s recommended that you read the first part of this two-parter article. After you are sure that you need to revamp your...
Revamp Website

Is It Time to Revamp Your Website? Here Are 10 Signs That It Is

Nowadays, the first impression that your audience has of your business, comes almost exclusively through your website. So, the design and functionality of your...
visual displays

Visual Displays — Best Practices in the Auto Industry

The use of visual displays for advertising has had a major role in advertising for those in the automobile industry. This form of advertising...
Labor Day

Labor Day Sales: How To Stand Out Against The Your Competitors

With Labor Day Weekend fast approaching, it’s time to get your strategy sorted beforehand. Labor Day Weekend is a great day for consumers, but...
employees

Recognizing Your Employees In The Workplace: Is There A Right And Wrong Way?

In order for you to have the most productive and effective staff, you need to understand the psychology behind praising others for a job...

Why Your Team Should Be Certified

Certifications, regardless of what they are for, tells your professional peers and employers that you are well-qualified to take things seriously. It can help...
google

How To Get The Most Out Of Google My Business

If you’ve ever listed your dealership on Maps, Places, or Google+, you’ll know the power that each of those tools can hold. They have...
direct marketing

How To Personalize Your Direct Marketing And Get Results

Direct Marketing, a form of advertising that uses physical marketing materials to communicate to their consumers regarding about a product or service. This form...
customers

Putting Your Dealership Customers To Work As Brand Ambassadors

When you want to get your dealership to be well-known around the nearest towns and cities, the best form of advertising is brand building....
thank you

Thank You Notes Say A Lot More Than Thank You

Imagine you’re finalizing a sale, and all that’s left is a signature. After signing on the dotted line, getting their keys, and driving off...
sales

How to Recruit Top Talent for Your Sales Team – Mark Tewart

Every dealer knows that the auto industry has its cycles. As we approach the end of the year, car sales usually see a slump...
phone

The Phone is Ringing: Yesterday, it was an Inquiry; Today, it’s a Buyer!

The phone is ringing. It’s a sales prospect. They’re not calling to chat. They found your vehicle on the Internet and (by calling you)...

Breaking the F&I Stereotype – Simple Steps, Powerful Results

For decades, car buyers have walked into the F&I office with a sense of dread and many would rather have a root canal than...
service contract

Why Purchase a Service Contract?

We all know that the VSC as Johnny Garlich would call it, “is the engine that pulls the train.” If you learn how to...
team

Give Thanks for Your Team

At this time of year, we’re given a lot of opportunities to share how thankful we are for our family and friends. But an...

Upselling Customer Pay Revenues

On this week's episode of the Weekly Tune-Up, Almog Veig talks about upselling customer pay revenues and how to use show and tell methods...

The F&I-Sales Relationship

On this week's episode of Progressive Retail, Cory Mosley is joined in the studio by Shaka Dyson, President of Dealer F&I University, to talk...

Don’t Take the Bait

Nobody can offend you without your consent. If anybody says or does anything to try and get under your skin, don't give in. On...

What’s the Real Secret to Success?

"The speed of the boss is the speed of the team." On today's episode of Kain & Co., David goes over this quote and...