Everyone who knows John Burford knows he’s not the shy, retiring type. Those terms may apply to other people in Madison County, Kentucky, but not to John. He speaks his...
In what has become a long, back-and-forth battle regarding overtime pay for dealership service advisors, the case of Navarro v. Encino Motorcars, LLC will head back to the Supreme for...
An Era Of Disruption
The auto industry has experienced a significant amount of disruption in the past decade. From self-driving cars to direct-to-consumer models, it sometimes feels as if the industry...
In sales, you can use any word or series of words to describe what it takes to get a commitment and close the sale. Personally, I believe it all circles...
Commercial vehicle sales and service is big business. From local plumbers to large construction companies to government fleets, they all need vehicles and they all need service. The advantages to...
The backbone of sales is prospecting, constantly looking for new sales opportunities. Let’s do some prospecting close to home, in the service department.
If you read our article on ‘Marketing...
Joey Huang’s father was a doctor as is his three siblings, and he was also expected to have a medical career. And, he did — well sort of. Huang actually...
The Rise of “Digital Identities”
We live in a world where the majority of our financial transactions happen online. Consumers can transfer and pay bills through banking apps, and stocks and...
As a dealership, you have a unique opportunity to market to your customers. And it’s sitting right there in your dealership. What could that possibly be you might ask?
We’re talking...
In the dealership world, we all have to deal with aggressive customers from time-to-time. Although you are more likely to encounter an aggressive customer on the service side of the...