Mapping Your Online Customer Experience
In the current competitive auto market, having an online presence is a must. Before they even set foot in your door, chances are the majority of your customers will have...
TSLA401.60010.6%
GM82.9800.87%
F14.9790.0793%
RIVN17.2350.885%
CYD57.0200.26%
HMC27.1900.49%
TM179.2052.045%
CVNA68.5402.03%
PAG174.0002.98%
LAD291.5252.68499%
AN188.5500.83%
GPI315.6304.6301%
ABG194.5203.54%
SAH81.990-0.1704%
TSLA401.60010.6%
GM82.9800.87%
F14.9790.0793%
RIVN17.2350.885%
CYD57.0200.26%
HMC27.1900.49%
TM179.2052.045%
CVNA68.5402.03%
PAG174.0002.98%
LAD291.5252.68499%
AN188.5500.83%
GPI315.6304.6301%
ABG194.5203.54%
SAH81.990-0.1704%
TSLA401.60010.6%
GM82.9800.87%
F14.9790.0793%
RIVN17.2350.885%
CYD57.0200.26%
HMC27.1900.49%
TM179.2052.045%
CVNA68.5402.03%
PAG174.0002.98%
LAD291.5252.68499%
AN188.5500.83%
GPI315.6304.6301%
ABG194.5203.54%
SAH81.990-0.1704%
Articles
What is Your Leadership Style?
When you think of your leadership style, what comes to mind? Through the day-to-day tasks of managing various departments, collaborating with co-workers, ensuring customers have an excellent showroom experience and...
Auto Dealers Stack Deck Against Subprime Woes!
Subprime auto loans have been in the headlines over the past couple of years with concern that we are headed into another credit crisis abyss. Rising defaults and delinquency rates...
Is Tesla Losing Its Key Marketing Strategy? What Does That Mean For Traditional Dealers?
In a recent mystery shopper survey conducted by the firm Pied Piper, Tesla was ranked dead last in how helpful their salespeople were. 34 dealers were evaluated on several factors...
How to Be Part of the Solution and Get Loyal, Responsible Customers
Subprime auto loans have been in the headlines over the past couple of years with concern that we are headed into another credit crisis abyss. Rising defaults and delinquency rates...
Thank You Notes Say A Lot More Than Thank You
Imagine you’re finalizing a sale, and all that’s left is a signature. After signing on the dotted line, getting their keys, and driving off the lot - do you just...
A Sign for the Rest of 2018?: July’s Auto Sales Take a Dive
As the saying goes, “all good things must come to an end.” The early-to-mid-year lift in auto sales hit a snag in July. Compared to the same time last year,...
Five Ways Your Dealership Can Use Email Marketing To Increase Sales
When it comes to digital marketing, social media and webpage analytics tend to get all the shine. However, email has proven to still be a pivotal tool for nudging leads...
Former Trump Aide Joins Automotive Lobbying Efforts
Everett Eissenstat has an impressive resume. The 55-year-old Republican from Oklahoma has served as a legislative director for a congressman, as U.S. trade representative for the Americas under Obama, and...
Should Your Website Have a “Meet Our Employees” Page?
Today, having a strong social media and internet presence is a must for all companies, dealerships included. However, though we know that these elements are important for driving business, when...
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