TSLA354.080-22.285%
GM87.7600.54%
F14.6200.21%
RIVN15.740-0.17%
CYD37.430-0.24%
HMC32.670-0.37%
TM197.110-2.76%
CVNA74.5901.16%
PAG219.7700.15%
LAD386.8107.83%
AN212.3605.18%
GPI300.76016.43%
ABG217.2601.85%
SAH81.0001.58%
TSLA354.080-22.285%
GM87.7600.54%
F14.6200.21%
RIVN15.740-0.17%
CYD37.430-0.24%
HMC32.670-0.37%
TM197.110-2.76%
CVNA74.5901.16%
PAG219.7700.15%
LAD386.8107.83%
AN212.3605.18%
GPI300.76016.43%
ABG217.2601.85%
SAH81.0001.58%
TSLA354.080-22.285%
GM87.7600.54%
F14.6200.21%
RIVN15.740-0.17%
CYD37.430-0.24%
HMC32.670-0.37%
TM197.110-2.76%
CVNA74.5901.16%
PAG219.7700.15%
LAD386.8107.83%
AN212.3605.18%
GPI300.76016.43%
ABG217.2601.85%
SAH81.0001.58%

Volkswagen CEO warns more cuts needed to fend off Chinese rivals

The automaker maintained its full-year profit guidance but warned that rising Chinese competition, tariffs and weak demand require deeper restructuring and additional cost cuts.

Volkswagen CEO warns more cuts needed to fend off Chinese rivals

On the Dash:

  • Volkswagen kept its 2026 operating margin guidance at 4.0%-5.5% despite a 9.5% drop in second-quarter operating profit.
  • CEO Oliver Blume said the company must deepen restructuring as Chinese automakers expand into Europe.
  • Volkswagen no longer expects revenue growth this year and now forecasts sales could decline by as much as 3%.

Following a mixed quarterly earnings report, Volkswagen’s CEO Oliver Blume said Friday that the automaker will need to deepen its existing workforce cuts to stay competitive against China.

The automaker reported its second-quarter operating profit fell 9.5% to €3.5 billion ($3.98 billion), while revenue reached €82.4 billion, allowing Volkswagen to maintain its full-year operating margin forecast of 4.0%-5.5%. The result missed the €4.3 billion analysts had expected, based on an LSEG-compiled consensus, and shares fell roughly 3% following the announcement.

Sign up for CBT News’ daily newsletter and get the latest industry stories delivered straight to your inbox.

However, the automaker now expects revenue to decline by as much as 3% this year, abandoning its previous growth forecast.

Chinese competition drives urgency

CEO Oliver Blume said more than 150 competitors now operate in China, with many expanding into Europe. Chinese brands such as BYD and Geely are increasing both exports and European manufacturing capacity.

Volkswagen said growing competition is forcing the company to accelerate cost reductions. Notably, Blume wants to expand planned workforce reductions to 100,000 jobs and warned four German plants could face closure after 2030.

Volkswagen’s 2024 agreement with unions set a target of cutting 50,000 positions by 2030, a figure Blume now wants to double. Volkswagen’s supervisory board already rejected Blume’s broader restructuring proposal, including the four-plant closures, in a vote earlier this month, and the board is expected to revisit the plan in September. Volkswagen expects additional negotiations with labor unions later this year.

Others cautioned that management must balance reassuring investors while convincing employees that significant restructuring remains necessary.

More from Industry News
Volkswagen approves plan to cut 100,000 jobs and slash model lineup

Volkswagen approves plan to cut 100,000 jobs and slash model lineup

- September 4, 2026
On the Dash: Volkswagen doubles its previously announced job cuts to about 100,000 positions worldwide and plans to cut model-lineup complexity by roughly 75% by 2035. Four German plants, Emden,...
Ford Super Duty production hits 20-year high as it recovers from supplier shortages

Ford Super Duty production hits 20-year high as it recovers from supplier shortages

- September 3, 2026
On the Dash: Super Duty production topped 39,000 units in August, Ford's best month since March 2006. F-150 output reached its highest level since August 2024 as aluminum supply normalized. ...
Volkswagen taps Audi sales chief to head North America amid sales slump

Volkswagen taps Audi sales chief to head North America amid sales slump

- September 3, 2026
On the Dash: Volkswagen is putting greater focus on U.S. sales and profitability as weakness in China and Europe adds pressure. Dealers face a shifting product strategy, including the upcoming...
Hyundai plans international expansion of Amazon Autos as early as 2027

Hyundai plans international expansion of Amazon Autos as early as 2027

- September 2, 2026
On the Dash: Hyundai expects Amazon Autos to expand internationally as early as 2027, creating a new digital retail channel for dealers. Used and certified pre-owned vehicles are already...
CBT News
Privacy Overview

This website uses cookies so that we can provide you with the best user experience possible. Cookie information is stored in your browser and performs functions such as recognising you when you return to our website and helping our team to understand which sections of the website you find most interesting and useful.