3 digital marketing steps your dealership should take in winning 2018



Tracking the research methods the millions of potential car buyers take these days and targeting certain demographics and markets with digital marketing is obviously important for you dealership. But there are a ton of possible steps, tools, and processes your dealership could use. Which way is right? Heading into the new year, Brian Pasch, author and host of Auto Marketing Now, says that following these three steps will lead to a great start in 2018.