Tag: PCG Companies

true north

Finding true north as a leader – What’s your declination?

“North on a map is easy to find (it’s at the top). In most locations in the real world, though, magnetic north (where your needle points) and true north differ by a few degrees: That difference is known as “declination.”…

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Jordan Belfortvideo

‘Wolf of Wall Street’ Jordan Belfort tells auto dealers what to focus on in...

Welcome to part two of our conversation with world-renowned sales trainer, Jordan Belfort. After gaining major notoriety with his memoir The Wolf Of Wall Street, and subsequent film adaptation starring academy award-winning Leonardo DiCaprio, everyone is familiar with Belfort's story. Nowadays,…

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dealers

Consumer and dealer sentiment improving in new report

Consumers are becoming less concerned about the effects of COVID-19 when it comes to shopping for a vehicle, according to a Sept 22 Cox Automotive report. Data shows that shoppers are increasingly comfortable visiting dealerships for both the service department…

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wholesale

Wholesale prices begin to normalize on usual inventory levels

Dealers may start to notice the wholesale prices at auction slip back into more familiar territory. According to Manheim’s Used Vehicle Value Index mid-month report for September, wholesale used vehicle prices have decreased by 0.9% in the first two weeks…

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Mitsubishi

Mitsubishi connected car tech exemplifies a tool for customer retention

On Wednesday, Mitsubishi Motors announced that Eclipse Cross drivers will be equipped with connected car tools to accentuate the ownership experience through the My MITSUBISHI CONNECT app. In a press release, Mitsubishi Motors North America said that they’ve partnered with…

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Modifying your dealership’s sales approach through COVID-19

Over the last six months, David Lewis has talked with hundreds of dealership personnel. The majority seem to be in agreement that the changes currently being made to the sales process will be around for a long time. On this…

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Auto ventures capitalize on stock market strength to push through acquisitions...

Welcome to another edition of The Friday 5 with Steve Greenfield, Founder and CEO of Automotive Ventures, an auto technology advisory firm that helps entrepreneurs raise money and maximize the value of their companies. In this episode, Greenfield takes a…

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The role diversity plays in your dealership’s customer communications

Welcome back to Diversity in Automotive brought to you by TrueCar and CarNow. As you look across your customer base, there are several moving parts of communications that everyone has to get right. Externally, dealers have to represent the franchise…

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