TSLA402.51013.61%
GM82.0804.03%
F12.9100.47%
RIVN17.3350.445%
CYD43.4201.0981%
HMC25.0350.675%
TM218.4705.61%
CVNA385.23622.99639%
PAG162.0706.05%
LAD284.7709.9%
AN208.1209.83%
GPI349.95014.47%
ABG212.1008.01%
SAH70.6603.29%
TSLA402.51013.61%
GM82.0804.03%
F12.9100.47%
RIVN17.3350.445%
CYD43.4201.0981%
HMC25.0350.675%
TM218.4705.61%
CVNA385.23622.99639%
PAG162.0706.05%
LAD284.7709.9%
AN208.1209.83%
GPI349.95014.47%
ABG212.1008.01%
SAH70.6603.29%
TSLA402.51013.61%
GM82.0804.03%
F12.9100.47%
RIVN17.3350.445%
CYD43.4201.0981%
HMC25.0350.675%
TM218.4705.61%
CVNA385.23622.99639%
PAG162.0706.05%
LAD284.7709.9%
AN208.1209.83%
GPI349.95014.47%
ABG212.1008.01%
SAH70.6603.29%


PCG Companies

The secret ingredient to choosing the right CDP for your dealership

- May 25, 2023
On the last episode of Auto Marketing Now, automotive marketing expert and founder of BPE Enterprises, Brian Pasch discussed the three levels of functionality in hybrid customer data platforms (CDP)....

Google Analytics 4: How the ASC is preparing dealers for a new internet

- May 11, 2023
On the last episode of Auto Marketing Now, host Brian Pasch, founder of PCG Companies and auto marketing expert, discussed the importance of merging customer data platforms (CDP), customer relationship...

Closer Look: Digital security and proprietary access for CDPs

- April 27, 2023
On the last episode of Auto Marketing Now, host Brian Pasch, founder of PCG companies and auto marketing expert, discussed how marketing automation platforms (MAP) and customer data platforms (CDP)...

Choosing between a CDP, marketing automation platform, or hybrid system

- April 6, 2023
On the last episode of Auto Marketing Now, we discussed some of the building blocks of Customer Data Platforms (CDP), and how they can identify users and entities. In this...

CDP building blocks: Identity, entity and household resolution

- March 30, 2023
Now that we have covered the benefits a Customer Data Platform (CDP) can provide to dealers, it is time to examine the basic building blocks which form these powerful tools....
Brian Pasch discusses auto marketing trends in 2023

Brian Pasch shares the best auto marketing strategies for modern car buyers

- January 26, 2023
Customers may now browse your inventory and shop online with greater ease than ever before, so, it's critical to keep them engaged in your marketing. Brian Pasch, founder of PCG Companies and...

Brian Pasch talks about his open letter to Ford CEO Jim Farley

- June 9, 2022
While speaking at the 2022 Alliance Bernstein Strategic Decisions Conference, Ford CEO Jim Farley made bold comments about operational restructuring that could have serious implications on the franchised dealer network....
DMSC

Brian Pasch shares valuable takeaways from the annual DMSC

- June 3, 2022
Each year dealers across the country flock to Napa Valley, California, for The Digital Marketing Strategies Conference or DMSC, and this year was no different. Today on Inside Automotive, we're pleased to...
Pasch

Brian Pasch addresses the digital marketing challenges car dealers are facing today

- July 8, 2021
How are you addressing your marketing measurements in today’s digital landscape? Joining us on today’s show Brian Pasch, Founder, and CEO of PCG Companies, also the host of CBT’s monthly...
modern retailing

3 critical components that are key to your car dealership’s modern retailing practices – Rusty West, Brian Pasch, & Alex Snyder

- May 19, 2021
Over the past year, modern retailing has largely focused on accelerating digital and virtual processes to provide consumers with a much better shopping experience. On today’s show, we take a...


CBT News
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