Tag: Brian Pasch
5 Reasons You Need to Redefine CRM
The customer relationship management (CRM) tool started out as a simple electronic rolodex and calendar. It’s now a complicated tool that is underused or...
Why the Phone is Your Greatest Weapon in Business
We all know that the Internet connects everyone on this planet instantaneously. Social media like Twitter, Facebook, Google+, YouTube and LinkedIn are being used...
The Power of 4DX in the Service Department!
Working with Service Departments has allowed me to be exposed to many different strategies, techniques, processes as well as the latest technologies, software and...
A Year in Review and 2020 Industry Predictions from NADA’s Chief Economist Patrick Manzi
2019 for the auto retail industry has come to a close and many of us have been eagerly waiting to see the final numbers....
How to Run a Successful Dealership Rental Program
Making the decision to open a rental agency at your dealership is a huge commitment. There seems to be a lot of risk involved....
Hydrate Your Mind
Have you ever been dehydrated? It can negatively affect your entire body. The same thing can happen to your mind if you don't feed...
Being Transparent During the Deal Proposal
On this week's episode of On the Mark, Mark Tewart urges you not to manipulate or hide any information from the customer during the...
Inspiring Your Customers Through Messaging
On this week's episode of Kain & Co., David Kain talks about how messaging your customers and responding quickly can inspire them to engage...
Addressable Advertising on Cable TV
On this week's episode of Auto Marketing Now, Brian Pasch talks about new marketing opportunities available via cable advertising that some dealers may not...
