Tag: Brian Pasch
Tips for Improving Dealership Reviews and Maintaining a Meaningful Online Reputation
The first step in the car-buying journey today is not a physical one, but a digital one. Customers typically spend the bulk of the...
The 4 Marketing Tips Your Dealership Should Focus on to End the Year Strong...
On today’s show, we’re pleased to welcome back Glenn Pasch, auto marketing expert, industry thought leader, and CEO of PCG Digital. Glenn is no...
Modern Sales Methods that Will Keep Your Dealership Profitable
Just like most fields, sales is an endlessly evolving industry that has seen many different methods throughout the years. Customers oftentimes seem unpredictable and...
The Importance of Communicating Digitally With Automotive Consumers
As Bob Dylan famously put it, "The times they are a-changin." While once customer communication was a reasonably straightforward affair, today, every interaction along...
The Keys to Creating a Healthy and Vibrant Culture in Your Dealership From the...
On today’s show, we’re pleased to welcome back Jeff Havens, business development trainer and author of the best selling book, “Unleash Your Inner Tyrant!”...
Help Your F&I Office Perform Consistently with These Key Strategies
On this week's episode of F&I Today, Becky Chernek, President of Chernek Consulting, discusses the importance of performing well in the dealership on a...
How to Manage Stress in Your Career as a Car Salesperson
On this week's episode of Straight Talk, our host, David Lewis discusses some effective strategies you can use to manage stress when working in...
The Active Delivery Process
On this week's episode of the Weekly Tune-Up, Jim Fitzpatrick is once again joined by guest host Michael Roppo, President of Automotive Management Resources....
Don’t Be Like Everyone Else On The Demo Drive
The demo drive is where the customer falls in love with the vehicle. Don't be like everyone else. Let the customer decide where they...
