The highly anticipated 2024 NADA show is quickly approaching, starting February 1st in Las Vegas. On this episode of Inside Automotive, host Jim Fitzpatrick sits down with the managing partner of Rob Sight Ford and NADA Show Committee Chairman Bobby Sight to discuss the upcoming event and what dealers can expect to see.
Sight notes that the show, as always, will focus on educating dealers about the latest automotive trends. “NADA, as well as other vendors, provide best-in-class education and workshops that are beneficial to anyone in the dealership,” he remarks. Electric vehicles will be a major topic of discussion during the NADA show, as will the industry’s efforts to make the business more empowering for women professionals. “Then you have the expo floor,” Sight continues. “It’s the one-stop shop for anything, technologically, products, service that you can do right there in the Las Vegas Convention Center.”
That being said, dealers should be aware that several schedules have changed since they were originally announced, Sight warns. “The main stage is now going to be starting at 9 a.m. every day, which is great because it allows people to get their day started and then do what they please to do after the fact,” he remarks. This NADA show has also been reorganized to ensure that there are no scheduling conflicts with manufacturer and franchisee meetings, allowing attendees to travel between panels freely. “The TIME Dealer of the Year has been moved to Saturday instead of Friday,” continues Sight, “and also, we will be doing a two-hour happy hour with extended expo hours at the end of each day on the expo floor.”
Although Sight cannot reveal the NADA show speakers ahead of schedule, he notes that the upcoming event’s guest lineup is one of the best the organization has put together. The association is also looking to boost engagement from participants by hosting a video contest. “We want to get everybody in the dealerships… involved in the NADA show,” remarks Sight, “and this was a way to kind of let everybody use their creativity to show the education and the benefits of the show can help out any dealership employee.” Anyone can submit a video online nominating a dealer for the competition, although the association will stop taking submissions before October 31st. Winners will receive free all-access passes to the event.
Registration for the 2024 NADA show will open on July 31st. Dealers who visit the organization’s website to sign up should also be sure to book their hotel rooms and flights ahead of time if possible.