TSLA388.900-3.05%
GM78.0500.27%
F12.435-0.275%
RIVN16.8900.48%
CYD42.3200.03%
HMC24.3600.1%
TM212.860-0.32%
CVNA362.240-8.84%
PAG156.0200.89%
LAD274.8700.39%
AN198.2902.48%
GPI335.4802.75%
ABG204.0901.55%
SAH67.3701.48%
TSLA388.900-3.05%
GM78.0500.27%
F12.435-0.275%
RIVN16.8900.48%
CYD42.3200.03%
HMC24.3600.1%
TM212.860-0.32%
CVNA362.240-8.84%
PAG156.0200.89%
LAD274.8700.39%
AN198.2902.48%
GPI335.4802.75%
ABG204.0901.55%
SAH67.3701.48%
TSLA388.900-3.05%
GM78.0500.27%
F12.435-0.275%
RIVN16.8900.48%
CYD42.3200.03%
HMC24.3600.1%
TM212.860-0.32%
CVNA362.240-8.84%
PAG156.0200.89%
LAD274.8700.39%
AN198.2902.48%
GPI335.4802.75%
ABG204.0901.55%
SAH67.3701.48%


YouTube

millennials

Automotive Marketing to Millennials: Important Lessons From a Survey of Over 1,000 Americans

- May 14, 2019
Although it took them a while, millennials have finally entered the retail auto market, and they’ve entered in force. According to industry research, 35% of all auto loans came from...
video reply

The Value of a Video Reply

- January 21, 2019
  On this week's episode of Straight Talk, David Lewis explains how putting in a little extra effort by sending your potential customers a short video reply can help you keep...
Youtube director tool

If a Picture is Worth a Thousand Words, How Much is a Video Worth?

- February 14, 2018
 If a picture is worth a thousand words, think about how valuable a video is with the YouTube Director Tool? According to David Kain, it’s worth a lot. VIDEO TRANSCRIPT: If...
marketing videos

7 Ways to Create a Trending Marketing Videos

- January 1, 2018
With the continuous advancement and reliability of social media platforms and online media content, it’s no surprise that video content creation has become the go-to marketing trend as of late....

Mary Barra: Traditional Owner/Driver Model will Be Around for a Long Time

- June 28, 2017
At a recent symposium, GM CEO and Chairman Mary Barra addressed several topics, including the future of the auto industry and how your part as a dealer plays into forecasting...
video strategy

Turn Down-Time Into A Digital Savvy Sales Team (Part 2 – Video Strategy)

- June 26, 2017
It’s Wednesday afternoon. You walk onto the sale floor and the sales team is nowhere to be found. This is because you’ve given them a whiteboard calendar, some markers, and...
fixed-ops

How to Create Value in Your Fixed-Ops Selling Process

- May 23, 2017
On this week's edition of the Weekly Tune-Up, Becky Nixon goes over how sending a video to your customers could be more beneficial than a photo or email and discusses other...
content marketing

Is Content Marketing For Your Dealership?

- May 22, 2017
Content marketing is a scary and new beast in the face of dealership managers who are used to good-old-fashioned marketing techniques like print and radio ads. While the classic ways...
autonomous vehicles

Elon Musk: How autonomous vehicles will change everything

- May 9, 2017
  Before deliveries of Tesla’s Model 3 are delivered at the end of this year, Business Insider says the company is actively trying to eliminate any misperceptions about that particular vehicle....

How far does your dealership go to make customers happy?

- September 1, 2015
How far does your dealership go when it comes to making people happy? Shaun Del Grande, owner of the 15-brand, 14-store Del Grande Dealer Group in San Francisco, says happiness...


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