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Ben Mizes

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Ben Mizes is the CEO of Clever Real Estate, a real estate marketing firm that connects home buyers and sellers with top-rated agents at a discount rate.
millennials

Automotive Marketing to Millennials: Important Lessons From a Survey of Over 1,000 Americans

Although it took them a while, millennials have finally entered the retail auto market, and they’ve entered in force. According to industry research, 35%...
cash

Converting the Cash Buyer in F&I – It Could Be Easier Than You Think

There has never been an F&I manager in the history of the car business that has ever been excited to work a ‘cash deal’....
car buying experience

Four Ways to Help Consumers Move Past Anxiety During the Car Buying Process

When you hear accounts of those who have purchased cars or articles that touch on the emotional side of the car buying process, many...
Mercedes-Benz USA

Dietmar Exler to Step Down from Mercedes-Benz USA

Mercedes-Benz USA CEO Dietmar Exler will be moving on to other ventures, as he announced to the board on Thursday that he will be...
video

Larry Dorfman on Why He is Handing Over the Reins of EasyCare to Finbarr...

CBT News is pleased to welcome back Larry Dorfman, Founder of EasyCare, and Finbarr O'Neill, Chairman and CEO, to discuss some of the changes...
pitch

Successful Ways To Pitch Your Next Big Idea To The Higher Ups

We’ve all been there when you have a killer idea, the best that you have ever come up with, but when you bring it...

CRM Managers, BDRs, and How to Be Successful

On this week's episode of On the Mark, Mark Tewart talks about hiding behind texts and emails to avoid making a phone call and...

Advice for Buying or Selling a Dealership

On this week's episode of Kain & Co., David Kain talks to Hal Feder of Murphy Business & Financial Services about what advice he...

Creating a Marketing Strategy with Cable TV Advertising

On this week's episode of Auto Marketing Now, Brian Pasch talks about how to create a targeted and efficient marketing strategy by utilizing cable...

The Importance of a Dream Team Concept

On today's episode of F&I Today, Becky Chernek discusses the importance of a Dream Team concept between sales and F&I as well as how you...