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communications

The role diversity plays in your dealership’s customer communications

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Welcome back to Diversity in Automotive brought to you by TrueCar and CarNow. As you look across your customer base, there are several moving...
diversity

How to integrate diversity into your HR practices and dealership culture

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Welcome to the first episode of Diversity in Automotive brought to you by TrueCar and CarNow, a weekly CBT News series focused on bringing...
automotive newscast

CBT Automotive Newscast: August 27, 2020

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Today's Featured Interview: WardsAuto Editor Steve Finlay on Digital Retailing, Inventory Struggles, and More Joining us today to give a full recap on retail automotive trends...
phone

Hold the Phone: The New Rules of Engagement

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If it feels like connecting with your shoppers by phone has become more challenging than in years past, you’re not alone. In a recent...
TrueCar

How TrueCar Continues to Bring Balance and Value to their Dealer...

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TrueCar CEO, Mike Darrow joined Jim Fitzpatrick on the CBT Stage at NADA 2020 in Las Vegas to discuss their recent rebrand, product changes,...
TrueCar

How TrueCar’s Re-Brand Affects Dealers and Car Buyers – Kerri Wise,...

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In this segment, Kerri Wise, TrueCar's Vice President of Industry Relations and Education, and Jim discuss TrueCar's recent re-brand and how that will ultimately...
Chip Perry

TrueCar CEO Chip Perry Retires After 3 Years of Service

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After three and a half years, Chip Perry is retiring from his position as TrueCar's President and Chief Executive Officer. Perry, 65, took on...
newscast

Continuing To Provide Fair Pricing and Transparency With New Feature –...

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On today's CBT Newscast for Monday, April 23rd, 2018: Continuing To Provide Fair Pricing and Transparency With New Feature – Brian Skutta, TrueCar TrueCar has built...
Pricing

Continuing To Provide Fair Pricing and Transparency With New Product –...

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TrueCar has built a respectable reputation of trust for their fair pricing and transparency. Last year the company launched a pilot product that was...
American Heroes

Chip Perry: Why Auto Dealers Shouldn’t Fear Digital Retailing and How...

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Chip Perry, CEO of TrueCar, sits down with Jim Fitzpatrick of CBT News to discuss why automotive dealers should not fear the digital retailing...