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Learn what is directly impacting customer satisfaction with your vehicles.

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Well, the latest J.D. Power Study is out and it reveals some surprising data when it comes to your consumers and their love for technology. We all assume everyone wants the latest and greatest features in their car right? Well, not if they can’t understand it.And that’s exactly what the J.D. Power Study revealed. Problems […]
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technology potential

You’re up to speed on the technology potential car buyers want,...

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The wants and needs of potential car buyers change just as fast as technology does and you can blame technology for that. In the latest findings from the 2016 Autotrader Car Tech Impact study, an increasing number of car shoppers want the technology features in the next vehicle they purchase. Out of more than a […]
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CBT News – December 2, 2015

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On today's show: Zach Klempf, CEO of Selly Automotive, shares the best strategies to stay on top of innovative changes What older drivers are looking...

What older drivers are looking for in their next vehicle

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When it comes to evolving with the tech world, does your dealership offer older drivers the same technology you would push to millennials? According to recent research from The Hartford insurance company and the Massachusetts Institute of Technology AgeLab, you should. Forbes reports that nearly all of the respondents in a student of drivers ages 50-69 […]
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CBT News – November 19, 2015

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On today's show: Mike Anderson, CEO of the Rikess Group, discusses the benefits of less negotiating, more explaining Are your customers aware of features...

Are your customers aware of features on their new vehicles?

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The tech world is evolving and that means more tech bells and whistles inside new vehicles. It also means that some of that tech is not being used. Matt Rodeghero, Chief Product Officer at AutoLoop, says tech is not being used because customers are simply unaware of it. In a report by J.D. Power, Rodeghero discovered […]
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CBT News – November 6, 2015

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On today's show: Steve Rayman of Steve Rayman Chevrolet shares his thoughts on one-price, no-haggle selling Raj Sundaram, Chief Client Success Officer at Cox...

CBT News – October 20, 2015

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On today's show: Erik Nachbahr, President of Helion Automotive Technologies, discusses how dealers can effectively manage data Sales Tip of the Day with Delia Passi...