Today on CBTNews.com - Monday, September 3rd, 2018:
The One Question Most Salespeople Can't Answer
What is the one question that most salespeople can't answer? Before I get to this, let me...
Today on CBTNews.com - Friday, August 31st, 2018:
August Retail Auto Trends, SAAR Predictions, and Looming Industry Disrupters - Jeremy Acevedo, Edmunds
Joining CBT Automotive News today to discuss how August’s up-swing...
The demo drive is often the first time a potential car buyer is feeling a sense of ownership of what could be their next vehicle. Many can even debate that...
Today on CBTNews.com - Thursday, August 30th, 2018:
3 Best Practices When Conducting a Demo Drive - David Lewis
The demo drive is often the first time a potential car buyer is...
Hyundai Motor America’s Chief Marketing Officer (CMO) Dean Evans has been doing his part to turn the automotive retailing process on its head. Hyundai has been leading the way in...
Today on CBTNews.com - Wednesday, August 29th, 2018:
Mike Maroone on Culture, Employee Retention, and Trends in Fixed-Ops (Part 2)
We’re back with, Mike Maroone, for the second installment of his interview...
Today on CBTNews.com - Tuesday, August 28th, 2018:
Commanding Your Success by Acting the Part - Walter Bond
Maintaining the right mindset is a conscious decision that you need to choose every...
Today on CBTNews.com - Monday, August 27th, 2018:
Overcoming the Impossible - Denny Hecker
Denny Hecker spent years in the automotive industry building his empire. He owned and operated over 26 auto...
This Week on CBTNews.com - Friday, August 24th, 2018:
The Evolution of On-Lot Shopping – Larry Dorfman
The role of the salesperson on the floor has changed over the years and now...
I’m pretty sure every dealer reading this article wants their salespeople to close a higher percentage of the prospects they encounter. To help achieve this, your dealership spends thousands of...